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subject: 3.15 During The Service Conditions Appliance Manufacturers Big Unannounced Visits [print this page]


3.15 During The Service Conditions Appliance Manufacturers Big Unannounced Visits

In accordance with the "Consumer Law" provides that once consumers discover the quality of products, producers and owners were complaints in an effective. If large-scale, multi-store, low price and the home electrical appliance manufacturers, "hardware", then a variety of consumer-friendly services is indispensable to the "software", in branding plays an increasingly important role. In the home appliance market competition has become intense today, whether manufacturers or dealers at all levels of distribution channel, they all have brings up the "services marketing" of the banner. Today, Tsai click on to bring everyone to their public service status of appliance manufacturers.

Dazhong Electronics As the number of stores and sales in Beijing are more than banbishan country holds the "warlords", set up 24 years of medium and large adhere to low-cost expansion, the clear division of labor in society reinforces their professional role.

Time: at 15 o'clock on the March 2, 2006

Location: Beijing Dazhong Electronics Operations Center

Objective: To study the large and medium sized logistics distribution and after-sales service operations on-site

Interesting and effective "third-party logistics"

Click here to view all News Photos Figure Note: medium and large electrical Wang Kai Beijing Branch Logistics Manager

"Home delivery" has become a home appliance store promises consumers the most common one, but behind the need for dealers strong, efficient logistics and distribution system as support. Face Tsai curious eyes, medium and large electrical Beijing branch manager of the logistics department of the King-Tsai with their logistics center for the site visits.

It Mr.Wang introduction, medium and large appliances to the internationally accepted "third party logistics" model, selection of Beijing Central Beijing Logistics as its logistics partner. The so-called "third-party logistics" is the product of the transportation and warehousing outsourcing to a professional logistics company, this factory is only responsible for production, the channel will focus on sales, the parties can engage in what they do best in the field, operating costs can be controlled effectively.

Tsai's logistics base in the medium and large see an area of 17,000 square meters of three storage air-conditioning for the upcoming season Teng for the Treasury, the warehouse store when an area of more than 20 million sets of household electrical appliances. Because some of the western suburbs of grain storage warehouse is the transformation of the original, no need for special large and medium moisture decoration. When asked when an annual logistics costs, Manager Wang said the "flexible expenses" concept, "we are not large and medium fixed annual sum of money paid to the logistics of Beijing, because the appliance business storage space required for each season, and products transport costs are not the same, but according to the actual occurrence of a certain amount of time to pay, but also to integrate the services of Beijing, on the large and medium quality assessment. "




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