subject: Facebook, the New Property Shop Window [print this page] Facebook, the New Property Shop Window Facebook, the New Property Shop Window
Selling Your Home with Social Media Websites
Each day, new web users flock to social media websites for a variety of reasons. Not only do social media platforms give web users an opportunity to reconnect with friends and family, but it also serves as a great marketing tool for individuals who are looking to sell their home.
Andrew Potter who runs My Online Estate Agent, an online estate agent, looks at how social media websites can be an alternative to advertising on traditional property portals such as Rightmove.
With the use of social media platforms such as Facebook and Twitter, you have the opportunity to reach a wider range of online users. Social media brings a new way to marketing a home online. Instead of boring and traditional selling methods, social media users are able to uniquely market homes with creative online content. If you're able to communicate the features and benefits of your home creatively, you may be able to create an interest for your home online. This may even lead to the sale of your home.
Selling Your Home with Facebook
Facebook is a leader in the social media world. Facebook users are constantly logging in to share content with their friends and to read about the latest news. Because of Facebook's popularity, it's a good idea to begin your marketing efforts on this social media platform.
To get started, create your own Facebook page. You will be able to easily set up your own profile by using carious tools to submit your information, pictures and videos. You can easily market your home with the variety of tools that are available. The best part about using Facebook as a marketing tool is the fact that it's free!
Not only is it a good idea to share pictures, videos and other content, but it's also a great idea to actively engage online viewers. You can ask other Facebook users to share their opinions and feedback on your pictures and other content. Your friends may not be ready to purchase a new home, but they may share your information with their Facebook friends. As you continue to post your own content, your Facebook friends will be able to see your updates and new information in their news feed.
It's important to utilise Facebook effectively. Make sure that you update your page on a regular basis. It's also a good idea to respond to the feedback that you receive, such as messages, picture comments, and more. If your Facebook friends see that you're interested in interacting, they will be more likely to continue to view your page.
Selling Your Home with Twitter
More people are continuously taking advantage of Twitter. Each day, millions of people tweet about a variety of subjects.
Twitter gives all users 140 characters to share the information that they feel is important. If you're thinking about using Twitter to sell your home, you may feel that it will be difficult to share all of your information in only 140 characters. The truth is, it's possible. Consider making your home selling an experience for all of your Twitter followers. If you continue to post interesting tweets, more people will continue to read your tweets and even share the information about your home. If you successfully are able to get a lot of re-tweets, you could be reaching millions of people!
With Twitter, your information is shared easily. Twitter users can quickly share relevant information with their own followers with just a click of the mouse. It's also easy for potential buyers to communicate with you by asking questions. Because of its ease of use, many companies are taking advantage of Twitter as a way to market their products and services.
Selling Your Home with Youtube
Youtube may not be the number 1 social media site, however it's a popular way to share videos. This can be a great way to create a video and share it with web users so that they're able to tour your home. With a video, potential buyers can get a better understanding of the advantages that your home offers. It's a good idea to create a video that is not only informative but interesting too watch. This will keep video viewers more interested and will make your video more likely to be shared.
Youtube can be a great tool to use only with Facebook and Twitter. Consider using all of the above social media platforms as a way to market your home. You'll make a sale in no time!
