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subject: Gabor Make Gabor Shoes To Grace the Legs of the Beautiful People [print this page]


Gabor Make Gabor Shoes To Grace the Legs of the Beautiful People

It's a small world when it comes to create a brand, but an extremely competitive one. Whether the brand is a perfume, a shoe, a computer, mobile phone or household device, it must satisfy the demands of the consumer in a variety of different ways. The brand may be identified by name, logo and slogan. It is vital that the slogan is accurate and maintained if the brand is to survive.

Brands are now generally totally international; they stride the world in gabor shoes with gabor design. However the brand originated, if global it not only evolves but may also incorporate other related products. Its image is the same in all five continents it stands for the same thing everywhere whatever the culture. It may not be a product that suits some cultures so its consumer success is limited but it is still likely to be a name that is known if that culture views the internet and global media and television as in the rest of the world. The fashion industry is a prime example where a brand may have started as just one product in a huge market but its evolution sees it expand into related items. Those items mat include jewellery, toiletries and perfume, all essential accompaniments to the dress or shoe.

Ladies in colorful patterned dresses in the latest style, gabor shoes, gabor colour to match the dresses still need the accessories to complete the stylish look, they hope to achieve. In this way, the brand evolves to include several those accessories with a famous celebrity, sporting preferably in the industries involving health and athleticism, media celebrities in a broader range of products.

There are several advantages in creating a global brand. Not least among these are economies of scale. That revolves around many aspects of the business including coordinated advertising and marketing. The value of their client is known to many but a global brand can share the load of celebrity use if it is reaching all five continents. If a company negotiates raw material purchase its sheer size can guarantee competitive prices far more than can a regional or national company with smaller production. The product production itself with longer runs can be cheaper and there are also benefits for its subsequent distribution.

As things change those things become apparent to the global consumer immediately due to the nature of the brand and its access to news, internet and media in general. It's pretty much the same day worldwide that a piece of brand news is seen everywhere, whether a new innovation or design or an entirely new product.

An international brand can make life extremely difficult for the launch of a similar product on just a national scale. The consumer loyalty has been created, peer pressure demands the designer product and it's a circle that is difficult to break.




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