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Research shows tablet PC shipments will grow 242% this year

March 30, 2007, according to foreign media reports, market research firm IMS said Tuesday that the growing tablet pc and ebook reader market this year will continue to impact PC manufacturers, hold more portable PC market share.

The report shows that, thanks to an IMS holiday shopping season, tablet pc and ebook reader in the fourth quarter sales are strong. During the quarter, ebook reader shipments in the third quarter growth than 90%, year-on-year growth of 116% to 510 million, amazon's kindle and Barnes & Noble (hereinafter referred to as "B&N NOOK is") market of the biggest winners.

Apple iPad tablet pc shipments dominant in the fourth quarter even better. During the quarter, tablet PC market scale growth reach 940 million 124%, shipments. Apple in the market leading position, occupies 78 percent of share, the market was second samsung. Tablet PCS, but also showed up despite accounts for only 8% in 2010 the portable PC market share. However, IMS expected tablet computer market this year will appear outbreaks. The company expected in 2011, tablet computer shipments will grow 242% to 58 million, accounting for portable PC market by 23%.

The following is the main content: an IMS report

In the fourth quarter of 2010, electronic reader global shipments of 510 million, annulus 116% year-on-year, 90 percent increase. Amazon and B&N is the biggest winners, they HanWang from SONY, as competitors grab market share. B&N replace SONY ranked second, its newest market the NOOK Color electronic reader, retail market penetration and expanding eBookstore ebook store will give it shall be to bring more market share.

IMS senior vice President Ross? Yang (Ross, said "given before the) in the first quarter of vigorously NOOK Color marketing promotion and the popular, we expect electronic reader market during the quarter of seasonal factors by. This quarter will compare electronic reader limited is expected growth of 2% annulus, isuppli said 178% year-on-year to 5.2 million. Electronic reader full-year growth in 2011 are expected to reach 146%, shipments of 29 million, growth in the second half of main benefit from lower prices, new function characteristics of the increase and a tablet computer have a lot of price advantage."

The tablet computer in the fourth quarter of 2010 has outperformed electronic reader, sales growth to 940 million compared 124%, thanks mainly to the holiday shopping season iPad among the strong performance of the important and samsung sales contribute. The Tab Apple iPad market share fell to 78%.

In the first quarter of 2011, tablet PC market is also expected will be limited seasonal factors influence, shipments to decline 6% 8.8 million.

IMS expected in 2011, tablet pc shipments will increase year 242% to 58 million, this figure accounts for 23% of portable PC market, with 8% of the increase in 2010, this is mainly thanks to tablet computer, and rapid popular for more and more people to accept. In view of its software, cost, price and pioneer advantage, apple expected this year will remain 75% of the tablet market share. Tablet computer screen shipments 247% to 63m is expected to grow.




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