subject: Three Local SEO Techniques that Work [print this page] Three Local SEO Techniques that Work Three Local SEO Techniques that Work
Right off the bat, when you're done reading this article, you'll need make your business profile with the three major search engines. For each of the three search engines, you'll simply register your business; then they'll verify your address and that you're real with a phone call, or they'll mail you. Compared to the millions of offline businesses, there are very few profiles listed on the search engines, and that suggests people may not be aware of this. This is the kind of thing that helps you, and that's the way a lot of online promotions are - a series of small steps that add up.
The content of your site needs to be optimized and targeted towards the area you need to rank for. This will make your site more attractive to local internet users and also to the search engines. In other words, if you're aiming at some area, you should write things related to it and are important to those people. You need to write on topics that they find interesting and are related to them on more than one level. Thinking a little outside the box can prove helpful in this case because your main purpose is to connect with your readers at a local level, which can only be achieved when your content discusses their interests.
Lastly, you need to try and get as many incoming links as possible from other sites. This is one highly effective technique because the more links you have from local sites, the higher you will be ranked by the searchengines. You will become a vital site in their eyes for a particular area for a particular keyword. This is why it makes sense to obtain as many incoming links as you can from sites in the same are that have a good reputation. Additionally, ensure that the server that is providing hosting for your website is located in the same area. This is one issue that can help SEO a lot but many people aren't aware of it.
This article proves that local SEO is vital if you want to get localized and high converting traffic. This type of local SEO has multiple benefits one of which being that you don't have to compete against sites from all over the world which makes ranking easier.