subject: Prospecting Tips for Network Marketing [print this page] Prospecting Tips for Network Marketing Prospecting Tips for Network Marketing
Prospecting Tips for Network Marketing.
A continual abundance of prospective business partners and customers is the heart of any Network marketing business, and as the foot of the industry is people, this is one of the essential skills which requires mastering. This genuinely is a people profession; people buy and move products and services, product doesn't move people. To manufacture and develop the size network required to produce the income to sustain your chosen life-style will contain a significant amount of people.
For the new industry team member, the obvious question is where these "People"come from?
Commonly there are 2 sources: the warm and cold markets and it is appropriate to assemble a presence in both areas.
Warm Market.
1. Lists of already established associations, family, friends, work colleagues, neighbours etc. A simple method to write this list is via the use of a Job directory, using each heading as a memory jogger to provoke the names of individuals you know in that profession.
2. Individuals who know you, but you may not personally know; you may serve on committees, school boards etc
3. Referrals- This is the more effective practice to develop a business as it allows the possibility to augment your contact database almost exponentially. Acquiring referrals is a technique in itself, although the simplest way is to ask for them.
4. Centres of Influence. There are people in all professions and communities who gain influence and the ability to introduce individuals to you.
Cold Market.
1. Web Presence- Attraction Marketing. Expand a businesslike online web presence and people will be attracted to you. Project a professional manner through Face book, LinkedIn, My Space etc. The web is a powerful tool in network development. Online advertising, PPC, Article Marketing are remarkable prospecting and lead generation aids.
2. Advertising. Traditional advertising does work. Research, grasp and appreciate the traits and idiosyncrasies of your target market.
3. Networking. Attending geographical Networking events will permit instant and personal access to prospects.
4. Trade Events. By frequenting local trade events also allows direct prospect contact, with leads obtained by means of a free prize draw or raffle. To enter, prospects should offer their details, which also allows the opportunity for dialogue and qualification.
As a professional it is useful to exercise and put into effect a balanced practice of lead generation and the more systems that can be implemented the more successful the possibilities.
Selling is one of the oldest and most lucrative professions- if you possess the discipline to assimilate and perfect the compulsory skills-sets. Nonetheless, always remember it is an industry founded on activity, numbers and ratios.
