Tradeshows are one of the most competitive and yet entertaining things to participate in. They offer you a chance to see your direct competition, and even get a few good ideas from them. Something to really consider before heading out to a show is the way you present your business, and how you keep yourself in the mind of those you meet long after the show is over. How is this done? Usually the best approach is to hand out unique tradeshow giveaways.
Now, there is a clear difference between useful and unique tradeshow giveaways, but if you can somehow combine the two ideas you will have a real advantage. Need an example? Well, anyone walking around a show is bound to end up with all kinds of flyers, brochures, and other freebies. This usually calls for some sort of bag, which most people forget to bring along. This presents a good opportunity for choosing one of the most useful and yet completely unique tradeshow giveaways the recycled shopping tote. These come in a rainbow assortment of colors, and they can be made from eco-friendly recycled materials. You can have them printed with your logo, and you can spend a bit of time sliding your brochure or flyer into each one made.
Simply handing them out to each passerby is obviously going to help spread the word, but remember that they are likely to use the bag, and the large logo on the side is going to attract attention and drive more people to your display.
Another unique giveaway that keeps you in the mind of the visitor long after the show has ended is a bit of free food. There are specialty tins of gourmet mints or candies, rolls of breath fresheners, and even candy coins that can be printed with your logo and work as a sweet reminder for those enjoying them.
