subject: A Few Insights Into Online Networking Marketing Coach Jenn Lawlor [print this page] A Few Insights Into Online Networking Marketing Coach Jenn Lawlor
Jenn Lawlor, a mother of two from a small town in Alaska, is one of a new breed of young, highly successful Online Network marketers who is working the formula proposed by MLM guru Jonathan Budd. Indeed, Jenn makes the claim that Mr. Budd is her partner and her website offers his various programs for sale. Ms. Lawlor exhibits the same enthusiasm for what she is doing and belief in herself to succeed as her mentor. At the core of her work is the offer to provide the absolute formulas for succeeding at online network marketing, or multi-level marketing, as it is also known. Ms. Lawlor presents herself a coach in this field, who is both ready and able to guide potential network marketers down the road to achieving seven figure incomes. The ability to take a successful program and replicate it through a network or downline of people, who in turn replicate it through their own networks, is the basis for network marketing and MLM. Lawlor espouses video marketing as a sales tool and offers a number of tips for what constitutes the most powerful video product. Authenticity and enthusiasm are generated by her own personality, serving as a model for what the end product should look like. Acknowledging her own shyness in the beginning, she also offers suggestions for those who do not want to be shown on camera themselves. There is a warmth and a true concern for her readers that comes across in all of her content and especially in how she responds to those who comment on her blog. She not only responds but is responsive with some actionable result. One of the traits of a successful marketer is fulfilling a stated need in the marketplace. Ms. Lawlor demonstrates that she listens to what her readers are asking for and replies in kind. Ms. Lawlor also offers an interesting presentation on the basics behind online marketing. She suggests that marketing online is essentially 80% entertainment and 20% content. This is the reasoning behind her proposing videos as a swelling medium. Research does show that video presentations tend to keep a web browser longer at a site than just reading content. Jenn is a testament to the success of employing funded proposal marketing. FPM is a system whereby a low-cost product or service is offered for sale in front of a more expensive line of products or services. A sale from the low-cost product or service then offsets the cost of the marketing and other business expenses. Jenn Lawlor has taken the lessons she has learned from other successful network marketers and effectively applied them to her own business.
