subject: Opt-Ins Is Essential To Market Online [print this page] Opt-Ins Is Essential To Market Online Opt-Ins Is Essential To Market Online
It's going to waste if you have massive traffics to your blogs or websites if you would just let them go without getting their contacts information for your future referrals.
Retain your visitors
Some will buy from your websites but are you just leave it at only one sale and not repeated sale? How are you going to make them to buy from you again and again if you do not have their referrals data? What about those who did not buy from you? If you did not retain them they will be gone forever and never return to your site. Most people would not have bookmarked your blog or website to buy something unless they have a strong feeling about your products that they feel that can match their desire.
Opt-in box
With that, how do most internet marketers earns their keeps? They make visitors to their sites sign up to be their subscribers. They will have designed an attractive box for their prospects to opt-in by typing in their name and email address. These cute little boxes are placed at strategic places especially at the top and bottom right hand corner of your blog or website. It is because most people will scroll down the page with their right hand, and they will not miss it.
Those who have landed on your blog or landing page would be the results of your SEO efforts in optimising your blogs. Your other traffic generating leads from your article marketing campaign would have successfully brought your visitors to your site.
Promise something of value
Tell your visitors that you would give them something valuable like a highly priced e-book for them to download when they sign up. Make sure the free offer is about the same topics of your products and services that you are selling or promoting. People will be excited to receive something that they can relate to and would not mind giving you their contact particulars.
These people who have opt-in are people who are interested in your niche and would like to try out your free offer before they decide whether to buy your services or your products.
Offer valuable give-away
Don't be stingy and give a low-quality product that would not help in your marketing campaign. Give them a top-notch product that would be better than your selling products. The reason is because people would think that if your free offer is so good, then they would perceive that your products should be much better than the one that is free. That's how you pre-sell yourself and promote your brand online. Give more valuable products and build your lists.
Large database is essential
Opt-ins is essential to your internet marketing in whatever products or services you would be promoting. Building a list means you are building a database of prospects who are interested in your niche. Some will buy now or some will never buy from you. Some will buy in the future and some will buy from you again and again. So it is important to keep the list and keeps adding on new subscribers for your continuous prospecting.
The larger your database of subscribers the better it is because internet marketing is a numbers game. Research has shown that only 1 to 2 percent of all opt-in will buy from you. Imagine if you have a database of 100,000 subscribers and each time you have a new launch or a new update, 1,000 faithful subscribers will buy from you. Isn't that great! You keep on building your opt-ins and you will see results.
