subject: How Much Are Outsourced Jobs Worth to Your Internet Marketing Strategy? [print this page] How Much Are Outsourced Jobs Worth to Your Internet Marketing Strategy?
One of the most difficult aspects of outsourcing tasks that you have determined aren't worth your time to do is determining just how much they are worth to you. This is especially true when your Internet marketing strategy is working on a tight budget. When dealing with a virtual assistant, it's easy to find someone that works for a reasonable hourly rate and put them to task. But what about more specialized tasks? In this article, we will look at one of the remaining secrets of outsourcing: the value of an outsourced job.
The More Difficult The Task, The Higher You Should Pay
When faced with an aspect of a project that is difficult, like programming a never-before-seen functionality into your website, then you should be looking for a programmer capable of figuring out how to do the job. Unfortunately, this probably means you'll be paying him more than the average programmer. Optimally, you should do some research to figure out how much an average-skill programmer makes each hour on a freelance basis, and then increase that by 10%. This will bring a large quantity of skilled programmers to your door, and you can select between them.
The Less Important the Task, the Less You Should Pay
For tasks that you don't really consider to be terrible important but are nonetheless necessary and time-consuming, then feel free to pay as little as possible. For example, if you need someone to write sales engine optimized text about medical machines, but you don't need them to write beautifully or to actually sell the machines, then there's no need to hire someone with an MA in writing. This type of task is great for recent college graduates looking for experience more than they are looking for money.
On a similar note, so long as you feel you're paying recent college graduates reasonably, there's no need to feel guilty about not paying them well. This is because the most important thing college graduates can do is to get experience. Although they may have an education, they tend to be well-aware that without any experience, that education isn't worth very much to anybody.
