subject: Does effective telemarketing help enhancing the product selling? [print this page] Does effective telemarketing help enhancing the product selling?
Telemarketing is the most flexible, dynamic, interactive way of marketing over phone. Here the salesperson solicits the prospective customer over phone, either convince them or inform them about the products. The effective telemarketing process entails more than one call. But as you know it is perhaps necessary or preferable to make the customer informed or to convince for a particular product in first attempt. We categorize prospective customer by various means. We check previous requests for information, credit limit and applications forms or get information from another company's consumer database. In inbound call center customer call an agent, collect information regarding a particular product and get resolution according to it. In outbound call center, call is made by the agents to the potential customers, customize their need, tailor it with dexterity and give information and try to persuade them. BPO outsourcing and inbound call centers are cost effective, clever and smartest option to satiate customer's need. It is a business strategy, adopted to realize process enhancement with superior operational efficiencies.
Their prime focuses is made on the quality of delivering customer's request, so as to provide an efficient, satisfying, and customer care support and thereby reinforce the quality of the product or service. Inbound and outbound call centers are the most potent business procedure for analyzing innovative sales technique now a day. By analyzing how many calls have been received by the customer care representative, the time taken by the customer care associates to resolve their problem, the skill uses by the agents, these are the factor which should be taken care of and by measuring and tracking the skill used by the agents and correlating this metrics with successful sales we can monitor the quintessential method for better analysis. Through effective telemarketing, we understand our customer's requirement. We give them a new vista for building their business which is most cost effective. We apply every possible means to get the products sold. With the help of application of cutting edge technology and motivated workforce, with soft skill and expertise, we make the customer happy and satisfied. With utmost efforts, an inbound call center helps to grow company's customer base and thereby helps to increase the value of customer's lifestyle.