subject: How you can create your homepage effective for SEO [print this page] How you can create your homepage effective for SEO
What you see exactly whenever you visit a website? Which particular aspect of a website attracts you? Certainly, it is its Home Page' that you visit first that makes you feel whether you should stay there or not. Home page is the soul of a website. It tells you the potential of the website.
A perfect homepage represent you in better manner and explains who you are and what is the reason of your online presence and tells people about your products or services. A perfect home page also helps in Search Engine promotion of a website (SEO).
You can find millions of web pages providing the same things but their presence are different, some have alluring one and soma have failed to please the visitors. Perfectly designed home pages get maximum outputs but unprofessional ones get no responses from visitors. These sites do not do well (or get good positioning) on Search Engines like Google. Hence it is important to have a targeted home page to assist in Search Engine optimization (SEO) of the website.
It will be really helpful to grab the attention of the visitors at first attempt by showing them such a pleasing and attractive home page so that they feel to click other pages also. In a word, an inadequately and poorly created home page can't leave positive impact on Search Engines and visitors (and would need SEO services).
If you want to improve your home page, please consider these important aspects of designing a home page:
You should go for a right logo that best defines you with tagline/s that describes you at a first look.
You can add in flash or still images in the header section of the layout.
You can include guarantees, awards, testimonials, partners, affiliations so that visitors can believe on you.
You should add call-to-action phrases to grab the attention of the visitors (boosting search ranking).
You should provide the visitors with easy navigation so that they can visit other important pages of the site.
You can keep these basic but crucial points in your mind before designing the layout of homepage. There are other points also that you should consider that you can find from the web.
