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For cool shoes buy Rocket Dog
For cool shoes buy Rocket Dog

Every year in the world of high fashion foot wear, there seems to be one brand that is crowned by the world of fashion as the hot brand to be seen in. The fashion world and the larger population in general all gravitate to the products that the brand makes and for a while at least, that brand becomes the hottest thing on the planet. At least till the fickle fashion world moves on and finds a new darling brand that is once again coronated in a way as the coolest thing in the world of fashion since sliced bread.

In the past few years as the fashion world has speeded up its cycles till the point where it is sometimes very hard even for people that most would consider as insiders to the world of fashion, to keep up with what the latest hot trends are and what the hot brands are that the world of fashion is currently in love with and what the cool kids and the fashion victims around the world are wearing currently.

This is also because in their search of individualism and for smaller and smaller boutique brands that are more focused on their needs and wants and indeed their identity, most of the current generation of fashion victims have shunned the larger labels and they are going for tiny labels.

This has also led to a proliferation of tiny new fashion labels as more and more young people who are unable to find clothing as well as accessories that match their style or clearly represent who they are and what their fashion sense is, are starting their own labels and trying to create clothing for their own generation.

One of these new brands is an American label with the crazy name Rocket Dog that for the past year has been rising in popularity and is now the hottest brand on the fashion market. For the spring summer fashion season of two thousand and eleven, this tiny label is predicted to be the maker of the clothing and accessories to be seen in. The brand gets its name from the dog that belonged to one of the brand's young founders. The dog would love to go to the beach and tear about in the sand like a rocket and was thus referred to as Rocket Dog and when the founders were looking for a new name for their company, Rocket Dog was what they chose.




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