Having your own MLM blog has been proven to have many benefits. You get to enjoy:
1. Personal branding
2. MLM lead generation
3. The benefits of leverage and automation
4. Building a REAL business in the internet age
5. Potentially multiple streams of income.
These are just some of the benefits you could enjoy as a result of having your own MLM blog. However, some people are still skeptical, since Network Marketing is a business model based on relationships, and the industry is what's considered an "Old School" marketplace.
So, given these benefits, what guarantee does one have that a MLM blog will fare well in an "Old School" marketplace?
The only guarantee one will have, is based on one's own efforts, but in this article, I will put to ease any fears you may have about having your very own home business blog in this industry of ours.
Below are four reasons you should feel comfortable about having a Multi Level Marketing blog in an "Old School" marketplace.
1. Dating Sites
Network marketing is a business based on relationships. If you think your own network marketing blog won't let you build the same sort of relationships you would be able to build if you built your business using traditional methods, then think again. Dating sites are a prime example of how relationships can be built using the internet. I don't think that point needs further clarification, so I will leave it at that.
2. Whole Foods
Whole Foods is a company operating in the grocery foods business. This industry is one that can definitely be termed "Old School". However, Whole Foods is using a combination of blogs and social media to let the world know about the industry they operate in, their products, and the general benefits that they have for their target audience. Not only is Whole Foods able to attract business locally, but they get to obtain new customers from geographically dispersed locations. Wholefoods also uses their blog to build and solidify relationships and conversations with their customers. You still think having a Network Marketing blog won't work?
3. 2008 American Presidential Election Campaign
Politics and political campaigns are traditionally not things you associate with the internet. People have to get to know their potential candidates and what they stand for. One candidate used blogs and social media to great advantage, letting his message about to the masses, and giving them a platform to communicate with his and get to know what he stood for. He connected with the people in this way.
This article is not about people's political views or opinions, but I hope you see the power that a blog has. Your very own MLM blog can potentially justify the benefits I outlined above.
4. A Changing Marketplace
Where do you turn to when you want to buy that latest gadget that you've heard so much about? Or when you decide to go on a diet, where do you turn for information? How about vacations? Where do you turn to for information about them? You probably go online, to one of the major search engines, trying to get more information, and other people's opinions and reviews. It's important to validate and ensure that whatever product or service you are buying is not a scam, and people have positive things to say about it.
As a network marketer, wouldn't it make sense to be properly positioned, so that whenever someone searches for a product or service that you have, they in turn find you? It only makes sense. Having your own home business blog makes sense and helps you generate MLM leads, and realise so many other advantages.
I hope this article has given you the validation you need to realise that having a MLM blog in this "Old School" industry of ours works.