subject: 4 Tips For Growing Your ROI Business [print this page] 4 Tips For Growing Your ROI Business 4 Tips For Growing Your ROI Business
ROI Unlimited has had quite a bit of buzz since its launch in January of this year. Many people are saying that the company has found a new twist on the 2 x 3 matrix. Their version, the 2 x 3 "follow me matrix" is being said to help everyone make money in this opportunity. The company offers travel products and you can join on three levels. The level that you join determines the products and the amount of money you can earn. Once you become a member, there are no monthly fees required. For a detailed review click on "ROI Unlimited Information" below. The purpose of this article is to share marketing techniques that will help members grow their businesses.
The first technique that I will discuss is SEO. This is by far the best way to get free traffic to your site. Getting your content on the first page of Google and other search engines for your desired keywords is the equivalent to getting free leads. This is what SEO is all about. SEO, which is the acronym for Search Engine Optimization, entails optimizing your content for the search engines allowing them to index your content so that it is easily found by anyone searching for your keywords. What this means is that you must prepare your content so that it makes it easy for the search engines to categorize your content. Search Engines visit (or crawl) web pages on a regular basis looking for content that they can display when someone searches for certain keywords. There are very specific things that they look for and the better your content is optimized, the higher your page will be placed for that keyword. When you learn to use this technique effectively you will never again have a need to "find" leads because they will find you.
Next we will discuss marketing on Forums. Marketing on forums is a potentially fun and effective way to get the word out about your business. There are forums on just about any topic that you can imagine. To find a forum for the niche (or market) that you work in, just do a search in Google or your favorite search engine. The important thing to remember when you are posting on a forum is that spamming will get you no where. If your posts are just trying to sell your product or service you may be banned from the forum and you will definitely be ignored by other forum member. This is because the purpose of a forum is to share information. Forums are unique because they are created around a specific niche or topic. So when you find a forum that is in your niche, you essentially have a "captured audience" of people interested in what you have. That is why it is important to follow the rules of the forum because you want to be able to have access to these targeted leads for as long as you can. When you post valuable information people will want to visit your website.
Third on my list is PPC. Although some of the "gurus" have abandoned PPC (or Pay Per Click) marketing due to the major Google "smack down" in recent months, many have found other options for this type of marketing. Facebook PPC has gotten a lot of attention from top marketers. However, the old marketing methods that were popular with Google are not effective on Facebook. So, if you are going to use Facebook PPC be sure and test your ad before spending lots of money.
The last thing I want to talk about is not necessary a technique, but, it is about quality. As you are marketing your business online, one of the most important things that you can do is to be sure that you are providing Value. All marketing methods that I've discussed so far involves creating content. Marketing online in large part means providing as much valuable information as possible. It is not enough to just provide information, it must be valuable to the people who have spent time searching for it. If you are providing value, people will look for you; they will appreciate the value you've provided; and they will visit your website and join you in your business and buy your product. This is the goal of everything you do.