subject: Text Advertising - 97% more powerful than email [print this page] Text Advertising - 97% more powerful than email
Arguably the hottest and most proven way to advertise today is Text Message Advertising. Texting message advertising is showing up everywhere because it works! People want freedom and the one device they have with them all the time is the smart phone. Text marketing can be targeted to an individual or a group of thousands. Unlike email which is now junked, ignored or viewed late, 97% of all text messages are viewed almost immediately. Text Advertising is beginning to dominate the business landscape. Text Ads are affordable and businesses can modify their offers instantly with no additional costs. Unlike print and website advertising, text message editing is instant and simple and does not require any technical capability for the business owner to adjust their advertising messages. People sign up to receive messages voluntarily,so Text Message Marketing is truly and opt in process and opting out is actually enforceable by law and easy to do as well.
Text Messaging has been happening for many years socially so the behavior is engrained. The recent explosion of text Message Advertising in the business sector began when Haiti was devastated by the earthquake and the Red Cross set up a text to donate campaign that was one of the most successful fund raising efforts in history raising 29 million in aid in 9 days. This caused the business community to spin on a dime and realize the instant effectiveness of text advertsing. People carry their mobiles with them 24/7, and smart phones are penetrating the consumer and business space at hyper growth adoption levels. This is giving people information when they want it and how they want it. For the first time in history smart phones sales have surpassed PC sales marking a shift in technology that cannot be ignored. SMS Advertising and Text Message Advertisingis being adopted by a large variety of businesses. From amateur retail shops to major brand departments, to professional sports teams, radio stations and celebrities. Anyone with an audience is missing out if they have not adopted text message marketing. This form of advertising is much bigger than simply text messaging. Social media is a growing critical part of any marketing budget and text marketing is the newest and most effective of that type of marketing.
the use of SMS for advertising is indeed indispensable with Text Message Advertising. It is a cost-effective and accessible technique that is why a lot of advertisers resort in incorporating it as one of their major promotion strategies. One important news flash on Text Message Marketing boasts a 97% open rate versus email marketing now experiences a 2% open rate. SMS Message Advertising technologies have advantages over Twitter and social marketing such as Facebook as well. Both Facebook and twitter are powerful but they operate differently requiring users to go online. Text message advertising is independent of internet access so it also reaches people with dumb phones. Also people do not always have internet access but they almost always have cell phone coverage which is the same pipeline that text messages travel on. The other advantage to text message advertising is that it is personalized and customized for business use where as much social media is over diluted with personal use making it less effective for separating business communications.
The opportunity to market your business or organization or create your own personalized brand with text message advertising is now. One of the companies that is helping businesses surpass their competition and stand out in the text message advertising space is izigg and TextingPromotions.com. TextingPromotions.com is a marketing label for the iZigg 90210 platform.
For any information please visit : Seo Services India.
