subject: How Is Mobile Ticketing Changing The Way Business Happens? [print this page] How Is Mobile Ticketing Changing The Way Business Happens?
Every business tries to keep ahead of the others. However, companies that ride the wave of technological change first enjoy all the achievements to the top. Staying competitive in today's world mainly centers around the extent of adaptability of the company to change. Often for staying afloat in the competition a company has to change its business models. Presently every business to keep up with the changing habits and needs of the customers has adopted mCommerce strategies. Mobile ticketing technology is a main aspect of such technology. While it is the main revenue earning channel for the companies, it also provides relief to the customers from having to wait long for getting the required tickets whether tickets to airplanes, trains or movie halls. The companies who have adopted the technology have shown significant development and growth prior to such integration.
With such software there are certain business related applications that is leveraging the growth of the businesses and corporate to new levels of success. Following is a short discussion on various categories of business-to-customers applications:
Categories of business-to-consumer applications
These are some of the categories of applications that are considered as a part of the mobile commerce software. Reading the following categories will give you an idea that mCommerce is not just about mobile ticketing.
Promotion and advertising
Businesses and companies use the mobile booking or ecommerce platform for sending advertising and promotional information. Such information is basically sent along with the tickets in the form of barcodes. Redemption for the tickets through mobile payments is also convenient. By clicking on the barcodes the customers are able to see the complete advertisements and if there are any information about offers.
Store location and in-store navigation
Generally, retailers and stores sent a map of their location in the mobile devices of the customers. With the help of such maps, it becomes easier for the consumer to locate the shop. So, with the help of this technology, businesses can guide the consumers directly to their shops and stores. With the integration of such software, entrepreneurs can turn the mobile phones of the consumers into shopping assistants. This helps the customers to search for the required products inside the store and also gather information regarding the costs and availability necessary to make the purchase decision.
Mobile ticketing
It is one of the primary functions of mobile commerce software. In this the mobile phones are used to distribute and redeem tickets. It is one of the popular business-to-customer applications. Many businesses also distribute coupons and offers through such Smartphone applications.
Interactive TV
It is an interesting part of mobile ticketing software. In this the television viewers can gather information about the products and merchandise showing on screen. It is also possible for the viewers to interact with people and program showing live on television. Many merchants are using this form of advertising for their products and goods. It is an interesting way to disseminate information.
These are just a few categories of business-to-customer applications of mobile software. If you are searching for great mobile ticketing software that will take your business to new heights, trust Cart2Mobile. It is software that will provide the most interactive and useful applications for mobile marketing.
