subject: VW Vans sponsor Premier League Darts [print this page] VW Vans sponsor Premier League Darts VW Vans sponsor Premier League Darts
In February Volkswagen Commercial Vehicles announced its sponsorship of two of the world's leading darts players. VW Commercials has tied up deals with world number three, James Wade, and the 2011 World Championship semi-finalist, Mark Webster for a period of 12-months. Ironically the two 27-year olds faced each other at the season-opener that took place at London's O2 Arena.
World number three, James Wade explained, "I'm delighted for both Mark and myself with this double sponsorship. It shows how popular darts is becoming when a major global company invests in the sport. The start of the Premier League couldn't have worked out better, and I know Mark and I will be doing our best to put on a great show at the O2."World number three, James Wade explained, "I'm delighted for both Mark and myself with this double sponsorship. It shows how popular darts is becoming when a major global company invests in the sport. The start of the Premier League couldn't have worked out better, and I know Mark and I will be doing our best to put on a great show at the O2."
World number 13 Webster from Denbigh, North Wales, added: "This is a leading sponsorship deal and means I can concentrate on my goal of reaching world number one. Volkswagen vans have a superb reputation for reliability, strength and success, and these are qualities that I aim to bring to the oche, during the sponsorship and beyond."World number 13 Webster from Denbigh, North Wales, added: "This is a leading sponsorship deal and means I can concentrate on my goal of reaching world number one. Volkswagen vans have a superb reputation for reliability, strength and success, and these are qualities that I aim to bring to the oche, during the sponsorship and beyond."
Volkswagen Commercial Vehicles' head of marketing, David George, said: "This is a new and exciting arena for Volkswagen Commercial Vehicles. As an ex-mechanic and plumber respectively, James and Mark are both perfect ambassadors for the brand. With significant television and live audiences, darts is a great platform to continue raising awareness of our commercial vehicles brand. Everyone at Volkswagen Commercial Vehicles will be hoping James or Mark can claim the Premier League and many other trophies in 2011."
The pair will be supplied vans from VW Vans Edinburgh as well as other locations throughout the UK.
