subject: Focus on Quality, not Quantity as a Key Part of Your Internet Marketing Strategy [print this page] Focus on Quality, not Quantity as a Key Part of Your Internet Marketing Strategy
One of the most difficult things about building an email list is that the raw number of your subscribers isn't the most important part - it's how many of those subscribers actually visit your website and purchase your products. If you have 10,000 subscribers, but only one or two of them actually clicks links in your emails and visits your websites, then what's the point? In this article, we'll focus on a couple of ways to make sure that all of your subscribers are quality contenders.
Only Email People That Want Email
While we've gone over this point in previous articles, it's pretty key when building an email list. Simply put, don't send emails or add email addresses of people that haven't specifically asked to be a part of your email list. This way, you can be sure that every person that sees your emails is actually interested in your message, and is much more likely to click links and actually visit your website.
Provide as Many Special Offers as You Can Afford
The more frequently and the better your special offers, the more likely your subscribers are to actually click on the links and purchase items or services. However, you certainly shouldn't be offering discounts so deep that you're actually losing money. While this can be an effective way to get subscribers early on, it's a habit that should be phased out as quickly as possible. As always, keep in mind that you're here to make money - not lose it.
When building your email list, make sure that you're giving people great reasons to be a part of it. Send them unique content, offer exclusive and email list-only deals, or any number of great reasons to subscribe. By following the mantra of, "Only send an email that I would want to receive," you're practically guaranteed to only send great emails that people will look forward to receiving. So long as you continue to practice great email list habits, your Internet marketing strategy is bound to succeed.
To be able to choose the people you want to join your and Click on the following link to receive information
