subject: Twitter - How Can I Use Twitter to Market My Book? [print this page] Twitter - How Can I Use Twitter to Market My Book?
As an author, you need to always be thinking about how you can creatively market your book. From audio to video, from social media to publishing articles online, you need to have a multi-pronged approach to promoting your book? Why? First and foremost, your target audience has different interests -- some like to read, some like to listen, some like to hang out on social media like Facebook and Twitter.
You need to meet your market where they are. So be creative and make sure you're in the venues where they are.
Twitter, one of the most popular of the social networks is a wonderful place where you can promote your book. Here are three things that you can do to promote your book:
1. Promote your book signings. You can promote these well in advance, include links to the venue and other important information that will allow people to connect with you in person. We all know how fun it is to get an autographed book! Include a link to the venue.
2. Author tidbits. Do you have some interesting things to share about yourself? While readers love to read your books and such, they also want to know about you as a person. So share some interesting personal information. Make that person-to-person connection with others. Make sure you link back to your book blog.
3. Microblog your book. Yes, share the detail -- or as much as you can within 140 characters. Select interesting information and other tidbits and make sure to have a link back to other free information on your blog -- and, of course, so they can purchase your book.
So there you have it -- 3 easy ways you can promote your book using Twitter. Try some of these things and see how you can create more connection and more visibility and credibility for you and your book! To your book marketing success!
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