subject: Hotels Airlines Tie-Ups! The Success Mantra of Generating Returns! [print this page] Hotels Airlines Tie-Ups! The Success Mantra of Generating Returns!
Nowadays the airlines are especially interested in releasing special fares that include staying facilities for the passengers. This is especially true of those flights that either have halts or are connecting flights. Earlier this trend that was more often than not true for the international flights only, have made inroads into the domestic sector also. The travel agents and the travel booking search engines also deal in fares that include stays at hotels. This strategy not only proves to be mutually beneficial to the airlines and the hotels but they also provide convenience to the customers. They are just required to pay once at one point and they are saved the pain of moving from pillar to post in search of budget hotels in and around the airport or their desirable destinations.
The tie-ups between the airlines and the hotels is one strategy that is gaining momentum by the day. It is a known fact that almost all the airlines are incurring massive loses. The fare hike is one thing that is responsible for the huge losses incurred by the airlines. Tie-ups with hotels considerably saves much of the losses that the airlines would otherwise have the to incur. As has been already mentioned, these tie-ups prove to be a two-way traffic. They are profitable for the hotels also. It happens many a times that a particular hotel in spite of having all the plus points do not feature in the top notch names of the industry. For these hotels, these kinds of tie-ups not only bring in profits, but they also bring the names of these hotels to the forefront. The people become aware of their existence.
One important trend that can be noticed in the airlines hotels tie-ups is that most of the hotels that are involved in tie-ups are mostly five stars, four stars, or three stars. It is taken for granted that the people who fly would be able to afford the hotels of this stature. It is also taken into account that a huge majority of the frequent flyers fly for business requirements hence the tie-ups are also with those hotels that have proper business facilities or to say in one word, with the business hotels in India.
Following the footsteps of the big airlines, nowadays even the small airlines are thinking of tie-ups. This trend is also becoming rampant in the countries like India that have made the most promising entry into the global market. Comparatively small airlines like SpiceJet that are functioning in India on the domestic level are also strategizing on having tie-ups with hotels. Today hotels in India also have a formidable stand on the international standards and platforms of hotels. Even business hotels in India are multiplying by the day. Hence it is only natural that both the airlines and even the hotels are trying to make the best of this growth and opportunity.
The writer is an expert on topics linked with the hospitability industry and particularly on the trend of the hotels in India. She has penned a number of articles covering the trends and markets of the hospitability and its related industries. To know more visit the site http://www.fortunehotels.in
