subject: Attempt to Avoid These Three SEO Blunders [print this page] Attempt to Avoid These Three SEO Blunders
Have you attempted every means necessary to achieve a higher level for your site when it comes to the search engines? Why aren't you seeing the outcome you want? Lots of people who have new websites try to get their sites to rank higher but they don't use the rules they know in the backs of their minds. The search engine rules are always being altered, and so are the optimization techniques to get your site ranked. If you are aiming to beat your competitors and maintain the first listing for Google, it's best not to make the mistakes you're about to read about. If you don't make these mistakes, you will succeed and it doesn't matter how much capital you have.
You will want to stay away from the first SEO mistake and that's to stay away from too much flash. Sure, flash will wow some viewers, but where SEO is concerned it really doesn't help. While flash looks neat for those humans reading your site, it's invisible to search engines so your site isn't likely to get crawled.
Content is what attracts the search engine spiders and when they don't find it, they'll simply skip your site and move on. This is the only way to rank high. Flash still has its place, but make sure you have enough content so that the search engines will rank you. The more text there is, the better you'll rank.
Internal linking is the ext big problem. This is another area where you have complete control over the outcome and you should take full advantage of it. This method is so powerful because the search engine will reward your web pages if you have a good linking strategy going on. Your linking strategy can be your secret weapon that shoots you past your competition because most of them aren't utilizing it. This SEO tactic will make everyone happy; you, the search engines, and your visitors. And these results last for a long time. Many authority sites are masters at internal linking and that is one of the reasons why all of their pages usually have the spots 1 or 2 on the first page; an example would be Wikipedia.
An SEO mistake many webmasters make is choosing a poor title and writing a bad description, which can seriously damage your overall rankings. Search engines use the title and description to try and determine a central theme for ranking your site in the results shown to visitors. Compared to how they were a few years back, search engines have evolved and grown to encompass more complex algorithms and more stringent criteria for ranking highly, so be vigilant about the details. In conclusion, there are many different elements which go into making your SEO successful. While so-called 'blackhat' tactics might promise you instant results for improving your search engine rankings, they're not considered long-term methods that you can count on. Work with the more reliable Whitehat methods that can still offer the same results, but will last for the long term and continue bringing in targeted traffic for years to come.
