subject: How to Advertise a New years Eve Dance Washington DC [print this page] How to Advertise a New years Eve Dance Washington DC
There are three main points to focus on when advertising a New Years Eve Dance Washington DC. It is important to start advertising at the right time of year, in the right place, to the right crowd. Doing any of those things incorrectly could make your marketing a big waste of time and money, so pay close attention to the next three paragraphs.
First of all, you want to start advertising around the beginning of November. Any time before then is too soon because everyone will be thinking more about Thanksgiving and Christmas; no one will be interested in making New Years plans that early. Around November, when everyone's holiday plans are solid, start putting it into their heads that they need to book airfare and hotel reservations for New Years eve weekend. Tell them if they wait too long, everything will be sold out, and they will have nowhere to spend the night after the New Year Eve dinner dance. Plus, buying plane tickets early means better rates.
Next, make sure you are putting your ads up in the right places. Since the New Years Eve Dance Washington DC is right in the middle of the metropolitan area (including Maryland and Virginia), the best places to advertise would be right there in the heart of DC. Also, remember that social networking groups are great ways to get the word out. Don't forget to post it all over the social media sites (Facebook, Myspace, Twitter, etc.) because there are millions of people online that will tell everyone about it, free of charge.
Lastly, be sure that the right people are being informed about the event. This type of event appeals mostly to singles in their early 20's through late 50's. If you can get a popular social organization like Professionals in the City to host and advertise the event, you can be sure that it will be successful. Groups like that have hundreds of thousands of members, and at least half of them would definitely purchase tickets and tell their friends about it.
So, if you plan on having a New Years Eve Dance Washington DC, make sure you advertise it well. If you start advertising at the right time of year, in the right places, to the right people, you will make a lot of money.
