subject: Palo Alto luxury cars dealer impressed with new BMW Documentary Film Series [print this page] Palo Alto luxury cars dealer impressed with new BMW Documentary Film Series
If you thought the People mover or the giant Epcot golf ball ride were impressive, wait until you see BWM's future concepts. With a new film documentary series, BMW hopes to garner some attention and new customers with "The New City" and other chapter in the saga of the BMW campaign "Wherever You Want to Go". San Mateo BMW service center customers will enjoy the cutting edge films.
The film series looks at how our way of life will change in the future and how that will affect our transportation. Statistics say that since 50 percent of the world's population already lives in cities, that the number will increase by 2030.
In fact, it asserts that about five billion people will live in cities of more than 10 million by then. If that's true, then we will have to guard our personal space very carefully. We also might have a problem finding a parking space. BMW looks at these issues and your Palo Alto luxury cars dealer believes the German automaker is being very forward-thinking in its view.
To watch "The New City", go to http://www.BMWactivatethefuture.com. The film includes Buzz Aldrin, Blade Runner and Aliens designer Syd Mead, Google VP Marissa Mayer, and other well-known names in the auto industry and environmental movement. The film is directed by Kurt Mattila and is about six minutes long.
Other chapters have now been released as well and BMW has set up a forum where viewers can access extra content on the film and post their comments on specific scenes. The four films were inspired by the debut of BMW's ActiveE electric vehicle.The films attempt to cover a broad spectrum in what the future of transportation might look like and what challenges car owners and manufacturers might face in the next two decades. The films series was developed with the help of Kirshenbaum bond senecal + partners and incorporates an engineering project called "Activate the Future" which was conceived to build a community of those who are dedicated to working together to create a better future.
In other words, BMW wants to help precipitate change by responding to what is happening now rather than just react to what happens when it comes. San Mateo BMW service center customers will be impressed that BMW has such foresight.Palo Alto luxury car buyers will like the BMW ActiveE electric, which is based on the BMW 1 Series Coupe and will run on an electric motor and battery cell. This is the second of three phases BMW has planned to move toward a dedicated electric vehicle, planned for production in 2013. The ActiveE can be leased as of this summer.
