subject: Keywords and On-Site Optimization - Best Practice For Titles and Content [print this page] Keywords and On-Site Optimization - Best Practice For Titles and Content
Using catchy titles may be amusing to some people but it won't get optimally ranked by search engines. Keywords are what people type in to the search box to find your information. So using a title that is vague in its meaning will not get you or your information found on the internet.
Keyword Titles
The title has to contain the necessary keywords and phrases. These are the keywords that are the main subject or idea. The closer the keyword is placed to the title's beginning the better.
An example of keyword placement in a title that places the keywords at the end of the title.
Learn More About My Internet Marketing Business
Keywords are better placed in the front of the title.
Internet Marketing Business For New Marketers
Keyword Use In The Website Body
It is impossible to calculate the exact number of keywords to be used in the text of webpage. However, there is one rule that has been working effectively for a long time. Use a keyword 2-3 times at short web pages (less than 300 words) and 4-6 times at web pages of 500 words. Don't overuse keywords! Over optimization may be considered by search engines as spam. What is the most optimal keyword density in the body of a website? It should be noted that keyword density is an important factor in search engine optimization. The density of a keyword should be about 2-6%.
Applying Titles To The Body Content
Many SEO experts still find it helpful to use H1 tags in the optimization of web pages. However, the latest research shows that it has insignificant impact on search engine rankings. Nevertheless, it would a good idea to use variations of keywords in the H1 tag title of web pages. There has been discussion about how important H2/H3/H4 tags are. They are believed to be less important than H1 tags, and are mainly used to improve the structure of text.
Add Images And Photos
Don't forget about Alt attributes. According to the latest research, this attribute has a very important impact on website position in search engines. So it is always a good idea to add graphical components such as images and photos to web pages with keywords in the ALT and IMG tags. Using keywords in file names of images can generate high amounts of targeted traffic to a website.
Other Factors To Consider
Despite the fact that bold text is not very essential for SEO it is recommended to use this font type for keywords at least one time. Italic font also plays a very important role in optimization of website text. So applying this font type for keywords and key phrases you may have quick improvement of search engine rankings.
Internal link anchors are taken into consideration by the algorithms of many search engines. When developing a website the structure it is very important to insert key phrases into the text of internal links.
Entrepreneur in the home based business industry, Barbara Kutra is a mom, family caregiver, nurse and enjoys life as an entrepreneur in direct sales as a marketing consultant. More information can be obtained athttp://www.barbarakutra.com. The at home mom enjoys writing short articles which reflects current problems or events in the stay at home marketing industry.
