subject: Tips to Maximize Search Engine Positioning for a WordPress Design [print this page] Tips to Maximize Search Engine Positioning for a WordPress Design
WordPress is one of the most popular CMS which empowers a website with a number of flexible features. One of the reasons why WordPress web development enjoys such an overwhelming success is because it extends the functionality of a website to a large extent. It has a number of plug-ins which provide various additional functionality to a website. The use of WordPress plug-ins help to maximize search engine positioning of the website.
In order to make your WordPress theme more search engine friendly, it is important to make use of plug-ins. By using plug-ins you can tell the search engine spiders where to go. Generally spiders only crawl deeply after every seventh visit. That means about once in a week. And if we talk about smaller sites, that frequency decreases to once a month. Google usually crawls the front page. Use of right wordpress development plug-ins can help you maximize search engine positioning.
You should know about the supplement page as well. It is a page which is not likely to appear when someone does a search for something you have in that page. In order to stay out of the supplement index, you must avoid duplicate content. In order to avoid the duplicate content problem, you should make use of robots.txt file. This file tells search engines what they should and should not index. Using this you can easily block the content you do not want the spiders to crawl.
With time the posts disappear form the main page quickly. However, they remain in the categories page for longer. If you block all the category pages in robots.txt file, you may run a high risk of having them disappeared from the index completely. Consequently Google bot would not be able to find them easily . There is an easy solution to this problem. You can make use of meta noindex command. By adding this command in the section of your category page you will tell Google bot that you want it to follow all the links on the category pages - but not actually put the category pages in the index.
By adhering to the above mentioned points, you can easily maximize the search engine positioning of your WordPress design. WordPress is an extremely powerful and flexible Content management system and all it requires the right approach to utilize the features provided by it to the fullest. It is in your best interest to hire professional WordPress developers to ensure that you get the best results.
