subject: Attraction Marketing 101: Attraction Marketing Defined [print this page] Attraction Marketing 101: Attraction Marketing Defined
Attraction marketing is not about the old-school approaches like cold calling, buying email lists, or numerous other ways of hoping to convince unqualified individuals to join your down line. If you have a network marketing business, you really need to know and put into action attraction marketing methods. However, many people do not understand exactly what attraction marketing involves. Attaction marketing is like a big magnet that draws qualified prospects to your products and services.
If you are brand new and struggling in network marketing you should consider examining Mike Dillard's Magnetic Sponsoring. It is a thorough and actionable guidebook to attraction marketing and has everything you need to get started in this business. You will find out how to discover qualified leads and build rock solid relationships that increase conversions.
Attraction marketing is a really basic strategy once explained. It is an innovative and unique strategy to network marketing and enables you to work smarter, not harder. If you play your cards right, you will maximize your conversion rate while minimizing your efforts. Your goal with your network marketing business is to create and give something away of value to your prospective leads in return for his or her contact information. This something of value can be a comprehensive blog, videos and newsletters. Your intent and goal with this is to not only give your leads something of value but also position yourself as an expert in your industry. This will create confidence for your potential leads. The more trust your leads have for you, the more probable they are to order something from your or sign up for your down line.
If you learn absolutely nothing else, please comprehend that attraction marketing is about building your own brand and positioning yourself as an expert in your field. This process can be applied to any specialized niche. If you are offering Mark Kay or Avon, your goal is to position yourself as a makeup guru.
If you still don't understand the concept of attraction marketing, I highly recommend you sign up for Mike Dillard's Free 7 Day Attraction Marketing Video Boot Camp series. Once you have completed the 7 day boot camp you will be well ahead of the group of newbie network marketers.