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subject: How it is possible to Redirect Visitors to your Mobile Website [print this page]


How it is possible to Redirect Visitors to your Mobile Website

-definition of "Mobile Marketing" From Wikipedia, the free encyclopedia

"Though there are a variety of definitions for the idea of mobile marketing, no commonly accepted definition exists. Mobile marketing is broadly defined as "the use of the mobile medium as a means of advertising communication"[1] or "distribution of any type of promotional or advertising messages to customer by way of wireless networks". Much more specific definition will be the following: "using interactive wireless media to present clients with time and location sensitive, personalized details that promotes goods, services and ideas, thereby generating value for all stakeholders".[2]"

Facebook and Twitter are two of probably the most user-friendly sites on the mobile web - and that is excellent news for those that are going mobile with their websites, considering that it means men and women can right-click on bit.ly links in Twitter - and be automatically taken to a mobile version of your site, if they're accessing it from Twitter.

The easiest approach I've seen comes from justtechnika.com, and entails inserting a little piece of JavaScript code on your major website, "anywhere between and ". (I'd suggest right at the bottom of your page, so as not to interfere with search engine bots and site SEO.) I tried the piece of code supplied - and it worked! I don't have permission to reproduce the code - I only discovered it these days, and there's been no time to contact the blog owner, but you'll be able to locate the write-up with the code snippet at the following link: http://justtechnika.com/articles/find-mobile-visitors-to-your-website-and-redirect-them-to-your-mobile-site/

The really greatest approach to accomplish this would be to set up redirects, to make sure that whenever a user is detected on a mobile, it goes straight to the mobile version of your site. You can find numerous methods to do this, all based on detecting browser screen size.

Treat Your Mobile Website like A Tweet

So you've successfully redirected them to the mobile version of your website - now what?

In case you are re-writing a shortened, condensed version of your primary website, treat it like a Twitter tweet: Just hit the high points, and strip out all of the filler. (1 factor Twitter has done for us contemplating that its inception: Turned us into effective self-editors!) Think of your mobile site visitors like Twitter users, and you are going to improve your targeting automatically: You've got about 2 seconds to get to the point, and half that once much more to show them where they desire to go.

Don't use bottom of the page or sidebar navigation - basic tabs at the leading will do the most beneficial job (and individuals are becoming employed to looking there for them.) Make sure your kind fonts are large enough, and straightforward to read (Verdana and Arial are two of the most popular), and steer clear of "high tech" color combinations with dark backgrounds (unless your demographic is between 18 and 26): Most people uncover them difficult on the eyes.

Make your site effortless to bookmark - and remind men and ladies to do it (your "call to action".)

Above all, be consistent with every and every element. Right after all, you'd find even Twitter confusing, if the colors and layout changed each and every single time you visited.

The much more you quit to take into consideration it, there's every reason to go mobile with your websites and no reason to stick your head in the sand. Because mobile technology isn't going to give up and go away.

Don't be concerned - you are going to soon get into the habit of "thinking mobile". But until then, bear in mind this maxim:

Maintain it short... and sweet.




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