subject: Tips to Produce Appealing Business Envelopes [print this page] Tips to Produce Appealing Business Envelopes
Custom envelopes are important in your business marketing efforts. When you are sending out mails to prospective clients, your envelopes can convey a lot of things about your business. It reflects the image you want to present to your clients and shows just how professional you are. This is why it is important that your custom envelope printing is maximized to provide a memorable impact to your clients.
You can do something to allow your business envelopes to make a significant impact in your marketing campaign. If you want to enhance the appeal of your mailers and leave a long-lasting impression to your target market, give your envelopes an added attitude by following these tips:
The first thing that you need to do is to deviate from the usual practice of sending mails in traditional ordinary envelopes. Why let your mailers be ignored because of their unremarkable appearance when you can upgrade them to something more attractive and exciting? Custom envelope printing allows you to have the option to print envelopes with glossy and striking appearance. Traditional envelopes are made with ordinary rough paper. Use glossy or textured paper instead to add elegance to your envelopes. You may consult with your printers on this matter. Whatever your choice of material, make sure that they will make your envelopes noticeable.
Speaking of deviating from tradition, you may also use colored envelopes instead of the usual white or brown. Dress your custom envelope in non-traditional hues, such as green. The color green is refreshing to the eyes. You have the choice of any color. That is the magic of custom envelope printing.
The size of your envelopes is another element that you may choose to play with. Want to get your recipient's attention right away? Envelopes with larger dimensions will surely capture your recipient's attention. Standard envelopes have configurations that allows for their larger versions, making them acceptable by postal services. This will increase printing costs but be assured that you won't be wasting your money for nothing. The impact of your custom envelope's size is sure worth it.
To complete the number, consider incorporating full color images into your envelopes. Full color images can instantly connect with your prospects. Among the images that will benefit from full color treatment in your envelope is your company logo. Making your logo stand out is an excellent strategy to increase brand recall. You may also add other relevant images. Just make sure that you don't clutter your envelope with too much design elements.
So these you have it. These are some ideas that you can try for yourself to provide your custom envelopes with a much needed charm and appeal. Always remember that sometimes, all you need to do is toy with the acceptable standard to get the desired impact and create a good impression that your client will find unforgettable. Be bold to try something new. With a dash of creativity, you may combine of all these ideas and create the ultimate marketing envelope that separates itself from the rest.
