subject: Good ethics in order to conducting your SEO practices [print this page] Good ethics in order to conducting your SEO practices
Is it difficult doing everything you can think of just trying to get your site to rank higher when it comes to search results? Why aren't you getting the outcomes you want, then? Lots of people who have new websites try to get their sites to rank higher but they don't use the rules they know in the backs of their minds. Search engines are constantly evolving, along with the optimization methods that help you rank well. If you are aiming to beat your competitors and maintain the first listing for Google, it's best not to make the mistakes you're about to read about. If you don't make these mistakes, you will succeed and it doesn't matter how much capital you have.
Images can greatly enhance the look and feel of your site, but too many can actually damage it. Too many images and graphics means you're leaving less room for the search engine friendly content, which can reduce your overall search engine rankings. If your text appears within images, it's going to reduce the impact plain text on your site can have. Search engines can't read text shown on images, which means you won't be benefiting with your SEO efforts at all. Of course, some images are a great idea, but you should aim at putting your site's keywords within the ALT tags of each image. These tags can be read by the search engines, which can help your rankings somewhat.
The wrong keywords can bring you the wrong type of traffic. Keywords are important because they are the searcher's way of telling you what he is looking for. You can't sell anything to visitors who aren't even interested in what you have to offer. Your focus should be on keywords that are popular among searchers. Keywords are how people search and how the search engine determines which sites to show in the results, so they should be one of your main priorities. Keywords are the foundation of SEO so make sure that it is a solid one. Free keyword tools that can be accessed online are available to put together a list of keywords.
Another SEO issue to overcome is choosing a bad title and description, as these can reduce your overall search rankings. Your title and description are used by the search engines to determine your site's theme and rank it accordingly. Search engines are no longer what they used to be a few years ago, which is why you need to give extra focus to these elements.
All in all, just make sure your site is not heavily based on flash and when you have images on your site, don't forget to use the ALT tag. If you can avoid committing these blunders, you'll shoot through the search engine ranks and you'll avoid ever being banned.