subject: Your Credit Card Processing Rate – Is It As Low as it Should Be? [print this page] Your Credit Card Processing Rate Is It As Low as it Should Be?
You may never think of it this way, but accepting credit cards online or at your brick and mortar store is expensive. Every time a credit card is swiped, a little bit of your profits go directly to your credit card merchant in the form of a credit card processing rate.
Different retail merchant accounts come with a different credit card processing rate. So, if you discover that your rate is a whole lot higher than you'd like, there is a good chance you can lower it.
In fact, many retail merchant accounts specifically offer low rates in an effort to get new business. After all, they understand that every dollar spent can really hurt a small business. Getting bogged down in credit card fees is no way to turn a profit!
Whether you run a small mom and pop shop or a giant corporation, you need to take a look at your credit card processing rate. What are your being charged? Does the rate get higher for mail order purchases? Is accepting credit cards online costing you a fortune in fees? Are you paying tons of money to your credit card merchant every month?
Getting the answers to these questions and finding retail merchant accounts that are willing to work with you for a lower rate can really make a difference when it comes to your bottom line.
The best way to lower your credit card processing rate is to do your homework. Take a look at a variety of retail merchant accounts, and see what they have to offer. A simple phone call or email can get you all of the answers you need. And, if you really want a great deal, just ask. The worst a company can do is say no!
If you still can't find a company that will offer you a lower credit card processing rate, all is not lost. Just look for a company that will offer you freebies. There are plenty of them out there!
Many retail merchant accounts will come with a free internet merchant account. That way, accepting credit cards online won't cost you anything. If you do a lot of business online, something like a free internet merchant account can mean the difference between being in the black and being in the red.
