subject: The best way to find traffic for your web business [print this page] The best way to find traffic for your web business
Many new marketers and webmasters are not really aware of how exactly SEO works. If you want to get free targeted traffic to your site then you must understand SEO. As an internet marketer, you must seriously consider getting high rankings so people can find your site when they do their searches. By ignoring search engine traffic you are missing out on thousands of prospects that you could sell to or build a list with. The simple equation is high ranking = money. Instead of going over the best practices, we are going to inform you about the things to avoid at all costs. No matter what anyone may tell you or try to sell you; SEO is based on solid principles and not on all of these new tricks and loopholes that you see appearing each month.
The first SEO mistake is trying to make the website really flash heavy. Sure, flash will wow some viewers, but where SEO is concerned it really doesn't help. Flash is impressive to the people who visit your site, but search engines aren't able to recognize it so it the bots won't be able to crawl your site.
Content is what attracts the search engine spiders and when they don't find it, they'll simply skip your site and move on. This will affect your rankings. You can still have your flash as long as you use text also so that the search engines can find your site. If you add more text, your site will do better. Don't make the mistake of stealing the content from other websites, it's not ethical. If you try to take content that's not yours in the hopes that it will assist you with reaching your goals, you're mistaken. Nobody may notice that your site is using plagiarized content at first, but eventually people will find out.
The major reason it's not good to do this is because search engines are extremely smart nowadays and they can tell when you've used content that's been duplicated. Search engines use filters to quarantine sites that use copied content, and if your site gets stuck in there, you won't rank very high. That's why you always want to ensure that you utilize text that is appealing to readers and search engines alike.
An SEO mistake many webmasters make is choosing a poor title and writing a bad description, which can seriously damage your overall rankings. Search engines use the title and description to try and determine a central theme for ranking your site in the results shown to visitors. Search engines are more stringent with their ranking structures and choices now than they were a few years ago, so pay attention to these elements.
Just stay away from too much flashiness on your page and use ALT tags on your images whenever you can. If you can stay away from these success killing blunders, you'll score higher and you'll even avoid every seeing a ban from the searches.
