subject: Website Marketing - 4 Simple Ways to Generate Low Cost Traffic [print this page] You can easily produce more traffic to your website by implementing the 4 strategies I've outlined in this short article. Of course the results depend on how much time and effort is put into each technique, but I think you will find these fairly simple to do. With a little practice and fine tuning your results will continue to improve over time. 1. Exchange Links. This technique is one of those that have stood the test of time. It is not as powerful as it once was for search engine rankings, but there still is some benefit and it also can bring traffic from other sites. This is the reason that webmasters are willing to exchange links with others. To get backlinks and to get more exposure and awareness about their sites. An important point to keep in mind when exchanging links is, you want the other site to be related to the topic of your site. This is both from a SEO stand point and the value of the traffic coming from the link. Sharing a common subject ensures that there is continuity of your services and information to what the interests of your traffic. 2. Write and Submit Articles. Submitting articles to article directories is one of the best ways to get more traffic to your site. This can affect traffic in a couple of ways. The first way is from people that read your articles in the directories and visit your site through a link at the bottom. The second way is that other website owners can put your article on their site (as long as they leave your contact information at the bottom) which results in more links and traffic back to your site. 3. Claiming Your Local Listing. When it comes to internet marketing this is one of the easiest ways to get on the first page of the search results. Most of us have seen the Google map at the top of the search results when looking for a local business. The entries in the map show up in a couple of ways. One way is from Googles own search of local directories. It matches what is in these directories to what is being searched and lists what it believes is the most relevant. The second way is when a business enters their listing into Google. Claiming your listing with Google is the best way to make sure your business shows up in the local map and also enables you to make sure all the information is correct. 4. Make a Newsletter. Newsletters lend themselves better to some businesses than others. This can be a natural extension of your business model if you already create reports or articles for you clients or advertizing. If not, there are many writers and sites that are willing to provide free articles as long as they can get their name in on your newsletter. This in turn provides them with free advertising as well. As your newsletter gets pass around, you can widen your public awareness and build an opt-in list that can regularly visit your site.
