subject: SEO Companies in Cape Town are going into main stream Media [print this page] SEO Companies in Cape Town are going into main stream Media
When you tell people that you work for an SEO company in Cape Town most of the time they nod knowingly and say, "I've heard of that; its keywords and stuff isn't it." It gets worse when you tell copywriters that you previously studied with that you are working for a search engine optimization company, they get a look as if you have just told them your dog has been run over. They tilt their head to the side, put their hand on your shoulder and say, "well I'm working at Saatchi I'll keep my ears open." Well f***k em! That's what I say. I used to be embarrassed, I'd tell people I work in online marketing. Cape Town is funny like that. Tell them you work for a Cape Town SEO company and you might as well tell them you sold your soul to the devil however tell them you're working in online marketing and Cape Town opens up to you like the legs of a Springfield girl at your matric dance.
There has been a massive increase recently in the number of small business's looking for an SEO company. Cape Town seems to be the place to find one. With its reputation as the advertising and creative centre of SA it makes sense that this would be the hub for the new form of online marketing. Cape Town, despite its reputation as a laid back town, has always been at the forefront of the information technology revolution. Even though most big business prefers to operate in Gauteng the majority of good search engine optimisation companies operate out of Cape Town. SEO companies often start small; a couple of strategist and a web developer sitting in a garage in the southern suburbs and you have yourself a Cape Town SEO company.
What is truly remarkable though is how fast some of these online marketing companies have grown and how quickly the major players in the industry have been to swallow them up. Garages throughout the suburbs are littered with the ghosts of once small online marketing and search engine optimization companies that have been bought out and more often than not moved up to Johannesburg. All the major advertising agencies, Saatchi & Saatchi, Ogilvy, TBWA have all incorporated small Cape Town SEO companies and online marketing agencies and turned them into industry powerhouses. One cannot doubt that the future of marketing lies online and that Cape Town is fast becoming a leader in the world market.
More importantly one cannot deny that SEO is playing an increasingly important role in online marketing, the basic philosophy of offline advertising is still true for online advertising. The quality of the advertising is insubstantial if nobody can see it. A search engine optimisation company is the key to any successful online campaign. SEO companies in Cape Town along with online marketing in Cape Town seem to understand this more than their Northern counterparts. There has always been a strong creative presence in Cape Town. SEO companies, many will claim, don't operate on creativity, this is nonsense. It takes no small amount of creativity to try and work out what will get the best results with regards to SEO and a good Cape Town SEO company will know this and ensure they have a large creative contingent on their staff.