subject: How To Get Local SEO Clients The Right Way [print this page] How To Get Local SEO Clients The Right Way
Learning how to get local SEO clients isn't as tricky or difficult as one might think. A very good thing to keep in mind, however, is that providing an SEO service, like other types of internet service, shouldn't be approached as a quick way to making a lot of money. Patience and a long term approach to finding clients may be needed. Developing a good client roster is really a work in progress. A lot people wanting to make a living from their SEO business often make the mistake of trying to sell everything to everyone. They might target their friends and family, and then whomever they encounter at a seminar, convention or meeting. Viewing everyone as a prospect may not be the best way to get clients. First of all, these kind of specialized events are for networking. A lot of times you may land a client, however the participants are not there to be 'sold' to. If you make a habit of approaching these people with a sales pitch, they'll eventually tune you out. Instead, when trying to figure out how to get local SEO clients, listen to what people need, the kinds of problems they're having, and see if you can fill that need with something you know how to do. In your area, start looking all the local businesses as people you may be able to 'help', not ones to 'sell' your services to. You may find that they're limiting their potential customer base by using the wrong kind of marketing approach. Assess whether they're promoting the right aspects of their business. If they're internet/computer savvy at all, encourage them to use some online resources such as - give them a few suggestions, - a blog/gallery,- social media platforms (Twitter, Facebook), - email newsletters, or - memberships to promote their business and improve their website's SEO. This can be a great, free way to introduce them to the potential of improved online marketing and SEO without them having to spend anything. Once they've had a taste of improving their marketing in these ways, you can introduce them to the many other strategies they could implement in order to expand even further. Once you have developed a good relationship, you will find your local SEO clients will feel confident in engaging your services.
