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subject: Frbiz.com Reports Lenovo Trying To Take Advantage Of Cheap Commercial Business End-revival [print this page]


Lenovo's third-quarter earnings will release November 5, with the warming and the beginning of the whole industry to develop the consumer business strategies are effective, Lenovo Group is expected to end three consecutive quarters of losses and profits. At the same time, Lenovo is also intended to restore the financial crisis of the commercial business, with low cloud computing terminals and economic revitalization.

In April of this year, Lenovo announced the global consumer business strategy, announced the launch of nearly 50 years into the consumer computer products, and occupy half of the commercial business to Lenovo, what kind of move? Recently, Lenovo Business Technology Forum held in Beijing, it is easy to see, as the financial crisis slow down, Lenovo commercial business strategy is gradually clear up.

In the current economic recovery in stabilizing the critical period, facing a number of uncertainties facing the business users situation is still grim, corporate IT departments have been given more missions, more needs to IT systems support business transformation. Lenovo's commercial products for this level, made greater use of low-cost "cloud computing" to reduce the cost of enterprises for IT spending. That is, by the terms together, business users only purchase low-cost computer terminals to achieve the original application.

Lenovo's executive vice president and associate vice president of the Institute of Dr. Wei Wei told reporters: "After the investigation, now 60% of users of computer terminals to accept such a cheap price is 500 yuan. We will be based on the current technological capabilities, will be the future introduction of the terminal 500 of the thin cloud. "

Analysis that, in fact, Lenovo is gradually emphasis on business users, are back to the original road. Prior to Lenovo in the international PC market, mainly in large commercial enterprises as the main service targets. But precisely because of focus on business users, these business users in the economic crisis, first, to reduce IT procurement, Lenovo's business will be seriously implicated. Lenovo noted that the soft underbelly of their own after they issued strength in consumer products. But as the global economy gradually pick up, think again began to realize the needs of business users and potential.

Especially now that Lenovo is at a crucial moment of recovery, so the commercial market can accomplish something will change Lenovo's recovery timetable, and "cloud computing" is a low-cost computer terminal is likely a key factor. IT analyst at Qin Chuan, said: "If this low-cost computer terminals will ultimately be accepted by business users, not only for Lenovo, but also for the entire PC industry is an important attempt."

IDC has just released the third quarter of 2009, market data shows that Lenovo's PC shipments of 5.91 million from the same period last year rose to 6.987 million units on stage, up 18.2% market share from 7.7% to 8.9%. At this rate the world's top five PC manufacturers in the second.

by: Frbiz




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