subject: Connection of Sports and Money [print this page] Connection of Sports and Money Connection of Sports and Money
The link between sports and the economy has never been seriously challenged, although the nature of this relationship has changed. Today it sounds like a romantic slogan defining money as something indecent and dirty that destroys healthy tissue and noble sport. The world of money and the sporting world are very opposite. The definitive pairing of sports and money has begun to merge failure at the end of the twentieth century. Prior to that, sports and money has been said to be "only engaged". State, local societies and sports movement take leadership in sports willingly while on the other hand, merchants sell goods and sports equipment though economic value is still low. In a society where more and more are influenced by economic logic, sports are just defined as mere field games. Today, sports have become a golden cage business. Filled with money, it sometimes deteriorates the moral bankruptcy and is often liked to political projects. Even though sports and money are connected to each other, we shouldn't allow it to become an obvious form of money making. There is no fundamental difference between sports and money which favors sports. Today, at the end of the century, sports are foreshadowed as the manager of modern times. Economy is interpolated in sport and on the other hand, sports pave ways for the economy. Meanwhile, the logic of profit has been the basis in regulating relations in most sports. It oftentimes occurs with "specialists" involve in money making.Sports become very successful in business terms, generating income for individuals, teams and companies that support them. Business is increasingly becoming a way of life and style of behavior. The process of cultivating business and sponsorship in sport is taking place rapidly, as it is evident that the attractiveness of the sport becomes a reason for an exemplary life of modern man. All said stages helped create a link between sports and business firms. As already noted, the sport has cleared the way, and only much later that the money will provide the appropriate institutions for them, that was highlighted by the International Monetary Fund (IMF, founded in 1944). The desire to make money in sports is not far from the desire for fame. When you realize the glory of the sport, it is very easy to get money. Money and profit are becoming powerful factors. Investment in sports and individual sporting events leads to a high degree of risk. Investors and sponsors do not necessarily get the money or cash on the action although it is still uncertain if they participate in any form of gambling.Sports are increasingly joining up with those who do not have the publicity but have adequate financial power. It becomes a source of huge revenues, and athletes became modern gladiators in the service business. In modern motor sport, market activity shows the invested money going back and earning it. Being honestly professional today feeds the appetite of many people to invest money in sports. Investment processes are conducted openly and not disputed. Investing money in sports affected the transformation of society and properties. Private and public interests do not meet indirectly through the cunning intermediary, but directly. Sports serve as a space for many companies to integrate with its environment and ensure the necessary legitimacy for its development. It is included in the areas of sport as an economically independent area with high technologies in some industries.
