subject: Are You Looking For Some Magic Multi Level Marketing Secrets [print this page] Are You Looking For Some Magic Multi Level Marketing Secrets
Are you looking for the elusive multi level marketing secrets that will put your multi level marketing (mlm) business on the path to riches?
Well if you are, then here's my answer.
There aren't any mlm secrets as such. Yes there are success principles but not any secrets.
If there is one single advice that I would give for people starting their mlm careers then it would be this: Stop looking for some kind of magic multi level marketing secrets and start developing your skills. Success never comes by accident. It is a culmination of tremendous determination, skills and hard work.
Ok now that we have got that cleared, let me start.
Do you know what is the biggest problem that people face when building an mlm business?
Lack of marketing and leadership skills.
Yes it's the skills which we lack. It takes skills to sell products. It takes skills to recruit people. It takes skills to find targeted prospects. It takes skills to train your downlines in the correct manner. It takes skills to develop a thriving organisation. In a nutshell, it takes skills to succeed.
Your success is determined by how you use your different skills to build an organisation. That's where strategy comes into the picture.
Let me give you an example. Some people make 100 cold calls a day to recruit 5 people. Does it take skills to recruit 5 strangers by calling 100 strangers? Hell, yes. It DOES take skills. But is it the best use of your time? Nope. I really don't think so.
A better way would be to find the people who are interested in what you have to offer and talk to them. This is done by implementing effective mlm lead generation strategies (it's a skill too).
What would your conversion rate be if you have a list of people who are interested in what you have to offer?
Much better, right? Now let's take it a step further.
You now create highly compelling follow ups so that your prospects get pre sold to what you have to offer. That requires a skill too.
Now when you have a list of people who are not only interested in what you have to offer but also eager to talk to you, what would your conversion rate be? Even better, no doubt.
That's the key. Learning the skills is the first step. Its very important. Using them in a way that results in maximum effectiveness is the next step. Strategy. That's important.
The problem with mlm'ers is that they don't know the HOW. How to generate leads? How to get them interested in what you have to offer? How to make them contact you instead of the other way round? How to sponsor them when they contact you? How to train them to do the same?
The methods may differ from person to person but once the foundation is set, one can tweak and apply it the way it suits them the best.
Marketing skills and sales skills are absolutely necessary for building an mlm business (heck, its necessary for any business). Fact is that there are no mlm secrets for success.
Learning marketing skills is very important yet less than 1% of the people do it. After learning the skills, formulating and implementing the right strategies is important. Doing this guarantees results. Every single time
