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subject: List Building: The Blue Print [print this page]


List Building: The Blue Print
List Building: The Blue Print

A blue print will help to make the process of list building easier for the online business owner or employee. The list consists of an effective and efficient list of contacts. The list building blue print acts in a way that is similar to an architectural blue print and serves as a means of constructing a list. Despite the standard set up of the list, there are different forms and variations of the list which can be used. The list building blue print consists of three primary parts which include the listing of contacts, the building of relationships with the contacts that are present on the list, as well as marketing to the customers on the list. This blue print can also be shortened into one-word terms, namely Collecting, Connecting, as well as Maintaining. During the Collecting phase, you collect all of your interested and efficient contacts that are part of your targeted market. This can be done through the promotion of the product, service, or site and the stimulation of interest among prospective clients. This will allow you to make your service or product visible to the client. This marketing can be done through the affiliation of similar sites and the suggestion of your website links as often as possible. In the Connecting process, the online business owner and employee is responsible for interacting with the contacts that are on your list building list. You should email each of the customers on your list with important updates, features of your latest products, as well as service and product promotions. This connecting process should be done in a professional and personal manner so that you can encourage your customers to purchase and try out your products or services. You should contact your customers frequently but remember to maintain a balance. You do not want to email your customers too much to the point where they decide to block you from their email inbox. In the Maintaining process, all of the sales are completed. It is necessary to ensure that you have a healthy relationship with your customers as a beneficial customer-seller relationship is key to business success. You want to make sure that you are encouraging the customers that you have acquired through the list building process to keep making purchases from your website. This will guarantee that your sales will remain strong and will allow for your list building to eventually contain more customers. Customers, if they are satisfied, are also more likely to recommend you to their friends. A blue print will allow you to stay on target when undergoing the list building process. Make sure that you remain up-to-date on your list so that you ensure that all of your customers are active and participating on the website.




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