subject: Successful Chiropractic Practice [print this page] Successful Chiropractic Practice Successful Chiropractic Practice
You are going to do your own internet talk show. I'd like to introduce BlogTalkRadio to your marketing strategy. I am not affiliated with BlogTalkRadio in any way just so you know. It is a free website that let's anyone do an interactive live talk show, records it, and even archives it so people can listen to replays or even download the MP3 of your show. You want to generate lots of excitement and anticipation about your talk show. Send an announcement email to your patient base telling them you're launching a talk show! They will love the idea, your authority instantly increases in their mind, and what you want to do is encourage them to partake.
If you're a chiropractor and you're serious about communicating chiropractic principles, you must go beyond the spoken word and make proper use of your office environment. That means choosing and using chiropractic posters and wall charts wisely. Increase Immune System Function. Perhaps the biggest benefit that chiropractic care has to offer is that it can improve your immune system. Since a healthy immune system is necessary to maintaining your overall health improving the function of this system is a huge benefit to your health. There are numerous benefits for mobile chiropractic marketing and the great thing is that they are both immediate and ongoing. Here's a quick checklist of five ways in which your chiropractic practice can gain an advantage through mobile text message marketing.
This current model of chiropractic education is borne out of the Napoleonic Complex of many in the profession and fueled by "insurance parity" gained in the 60?s. On one hand, you had those chiropractors of the "We're real doctors, too!" mindset trying to gain equal status with MDs. Many research studies have shown that chiropractic care is beneficial and that it is more cost effective in the treatment of low back pain and other common musculoskeletal conditions than traditional Western medicine is. Let's talk about short-codes and mobile keywords. Businesses are using these more frequently now on television or the radio. You'll hear something like "Text SUSHI to 55555 to receive a free appetizer today only at (insert restaurant)." The relentless search for the specific in each individual which, when corrected, will result in the elimination of neuropathology, and the restoration of homeostasis (Strang 1984) remains the original franchise of the chiropractor.
Chronic pain from a variety of injuries is another reason. Perhaps it's the classic, above-down-inside-out "chiroism," or the bedrock of chiropractic philosophy about looking to the cause rather than treating symptoms. What we've been doing that is working really well, is to download the show as an MP3 and burn it to cd. Burn a stack of cd's and leave them on your check in counter. Hand them out to patients freely. Conceptual posters tend to use very few words, but feature interesting images that do most of the heavy lifting metaphorically. Just to be clear there are numerous reasons to be in practice.
