subject: Comparison of Face book and Face book groups and how they help you do business [print this page] Comparison of Face book and Face book groups and how they help you do business
Face book and Face book groups are two different avenues which also differ in their application. A face book page is viewed as a one stop shop where a specific subject is dealt with. It represents the interests of a certain product or service on face book. This is the theme that is displayed when a company uses the Facebook.com/mycompany presentation on its adverts. That actually is an example of a face book page.
Earlier on, face book groups used to work in a similar manner to the face book pages but after October 2010 these changed to look like live chat rooms.
A face book page is more or less similar to a blog which will require regular updates from the owner. It is usually used for a wide category of products but not specific products like cars, digital cameras, or to show a certain state of a person for example "Being Tired" or to represent some kind of pronouncement e.g. "I like good riders"
For a face book group it represents a chat room. It dwells on conversations that take place between yourself and other members. You can use it to outline discussions on various issues. These may include a topic in your local area, football game in your locality, or even political discussions.
Face book pages have some advantages over face book groups. Some of these advantages include the following. These advantages make face book pages a suitable option to use to increase traffic in your site and help you to promote your business.
a) Pages have the advantage of getting your fans page feeds once they like it but this service is absent in face book group with the feeds being placed on the right hand suggestion column once your friends become members and this function is not there on face book groups.
b) More customization options are available on face book pages.
Because groups are just chat rooms they do not present a lot of options for users the same way as face book pages. Groups usually focus on live conversations but when it comes to pages they present more options similar to those found in a blog.
c) Face book pages are visible to search engines.
It's possible for non face book users to see face book pages and search engines can also direct traffic to face book pages something that is not possible with face book groups. Another feature on face book pages and which is not there on face book groups is "vanity URL"
d) With groups your identity is always revealed and there is no possibility of hiding your identity in any way.
It's always indicated on the page and this makes it possible for people to know you and there is no possible way in which this can be removed while with Pages it's possible to hide your identity and remain unknown from those that you feel they need not to know you at all. You have the option of making a choice of what you want.