subject: Why choose Google Apps for your business [print this page] Why choose Google Apps for your business Why choose Google Apps for your business
Google Apps allows businesses (or individuals) to use various Google web applications and products in conjunction with a custom business domain name. There are several benefits that can be gained by using Google Apps.
Security
It is a sensible online business strategy to use applications provided by a trusted name such as Google. The company has a reputed information security team that ensures that users' information is never compromised. Tools such as outbound email filtering, spam filtering and customisable sharing rules ensure that only the information intended for someone get into his/her hands.
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Savings
The Google Apps setup does not require any installation of hardware, software and expensive software licences, thus making it very economical to use. This could translate into huge savings for any business that uses this system. The apps web based messaging, Internet Solutions and minimal administration services mean a further reduction in costs. In fact research indicates that running Google Apps results in only 33% of the cost of running competing solution providers. The apps also provide 50 times more storage on the web than the industry average. This translates into 25 GB of storage space for each individual and Gmail is structured in a way that users do not need to waste time managing their inboxes. This is especially beneficial for those who receive high volumes of email. Features such as email threading, superior spam protection and quick message search and retrieval means that besides cost, time is also saved.
Reliability
Google promises availability of this application group and internet Solutions at least 99.9% of the time, which means that your employees will have a reliable platform via which to work. Research indicates that each Google Apps user on an average experiences only 15 minutes of downtime per month. By using several secure data centres, Google ensures that there are fewer chances of your information not being available when you require it. Adequate Google Apps Training ensures that employees know exactly how to make the most of this suite, while 24/7 customer support is always close at hand to back them up.