subject: Niche Marketing - 4 Reasons Why You Should Sell Info Products Online Instead Of Physical Products [print this page] Niche Marketing - 4 Reasons Why You Should Sell Info Products Online Instead Of Physical Products
The internet has become a popular marketplace for marketers' to promote and sell their products. Typically, products that are sold online could be broadly categorized into two categories - Digital downloadable info product and physical product.
Here, I will clearly highlight the 4 reasons why you should opt to sell info products online as compared to selling physical products.
1) Cost Effective
Producing an info product will be relatively cheap and requires little or no start-up cost. For example, you basically only need the Microsoft Words program to type out an E-book, while all you need is a good microphone and recording software to record and produce an Audio course. Instead, you will need to purchase certain parts and assemble them together to be able to produce a physical product.
2) Time Effective
Given an example, the production time of a 1 hour Audio course (unlimited stock) is 1 hour as the time spent on recording will directly lead to the completion of an Audio course info product. Following up on this, some time will be required for practising and post-recording editing. In contrast, each physical product that is produced will take up a certain time period and will require continuous effort to produce depending on quantity.
3) Unlimited Lifetime Stock
By creating an info product, you have just made yourself a one-time lifelong product that does not need to be reproduced nor need to worry about space for storage. However, the stock you have for physical products depend on how much time and money you invest to produce, where storage space will always remain as a limiting factor.
4) Hassle Free Postage And Handling
Customers obtain the purchased info product by downloading them from a link or website you provide through an automated system without much trouble at all. In the case of dealing with physical products, you are obliged to be responsible of the postage and handling of each product, while bearing the responsibility of whether the product will be safely received by the customer.
Conclusion
Conclusively, the four key reasons why you should opt to sell info products online are the time and cost effectiveness, unlimited lifetime stock and convenience of postage and handling. I do hope this article had been useful to you and will spark your interest to join the proven online money-making industry with Internet niche marketing. Feel free to follow my other articles to learn more about Internet niche marketing in whole.