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subject: Carrera - The Story of one of the most trendy brands of sunglasses [print this page]


Carrera - The Story of one of the most trendy brands of sunglasses

Carrera Sunglasses were developed by the Italian sunshades fashion house Safilo who're located in Padua, Italy. Concerning their other brands which are Hugo Boss, Dior, Armani, Gucci and Valentino. Safilo owned Carrera in 1996 and also have overseen the revival of the trademark and its massive increase in popularity within the last couple of years. Safilo have separated Carrera into two sections. The first is the Sport section, with the goods focused directly at skilled and serious amateur sports athletes. Particularly the goods are targeted at snowboarding and biking. They produce sunglasses, helmets and goggles of the finest quality to ensure sports athletes can perform securely and to the maximum of their capabilities.

The 2nd and most recent selection is the way of life selection which is the entirely fashion selection with many models intended to appeal all preferences and styles. Regardless of the fashion facet of an individual brands Carrera sunglasses offer full UV safety insurance for the consumer. All these sunglasses are developed using polarised contact lenses which protect the eye from sun rays and enable the consumer to see more lighting although reducing lighting reflection.

The way of life selection is also referred to as the Carrera trendy sunglasses selection due to their vintage styling which draw intensely on trendy fashion from the 1950's to 1980's. These Sunglasses offer extra-large plastic-type frames and contact lenses in aviator design and they're developed in many diverse colors making them the preferred design and a unisex style. The Carrera ticky design draws intensely on the RayBan selection for its appearance and is focused significantly at the females industry. Hippy Sunglasses of Carrera are again directed at the females industry and offer large extra-large spherical contact lenses very similar to the Chanel design of the 1950's.

It's a reality that Carrera is predominant in industry for an extended time now however, this has not ceased the company to deliver the purpose for individuals who mostly alter the style with regular and upcoming fads. At the moment, the Gen X searches for a superb deal in a solitary fashion spplement and this proceeds with the category of designer sunglasses as well.Therefore, to create enthusiasm among ultra contemporary society, the trademark has a tote full of goods consisting of Carrera Champion, Carrera Traction, Carrera Hot and Carrera Jocker. Nowadays in this situation, its like a world war taking place, to triumph the world of fashion, where some are aiming to set up their own style as well as some are ready for nothing upon the ideal trademark.

Carrera Sunglasses are the trademark which is significantly involved in this vogue competition and is working tough to create new trends for youngsters.The fashionable eyewear industry is huge with intense competition among the leading designer brands. Carrera, featuring its concentration on the youth industry, has made a powerful reputation for itself and definitely one of the most desirable brands to purchase in summer season.




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