subject: Twitter and My Online Business Strategy [print this page] Twitter and My Online Business Strategy Twitter and My Online Business Strategy
No online business can survive on its own little cyber island. That is why I use Twitter in my online business strategy to promote my products and services.
Twitter is a social networking service that allows users to post mini blogs. Miniblogs can be described as short, text based posts and are called Tweets.
With Twitter I can update my followers many times a day about what is happening in my online business and I can follow other users to keep updated with theirs.
I use Twitter in my online business strategy because:
I can give news updates about my business in short, bite-size pieces which effectively allow me to reach multi-tasking customers who do not have the time to read lengthy blog posts.
I can drive visitors to my website by continually updating them about special offers and discounts. This is a great way to increase sales on a website
I can ask questions and brainstorms new ideas and get immediate feedback from people following me. It is like having an instant opinion poll at your disposal 24/7
I can keep up to date with what people are thinking about my business whether it is positive or negative. As part of my online business strategy I make sure that I thank the happy customers and help the disgruntled ones.
How to start
Register for a free account on twitter.com. It would be better to register for two separate accounts for sales and general activities.
Build your network
Follow people that mention your brand or product or people that are interested in your type of business. You could also invite your customers in your database to follow you on Twitter. Just add your Twitter link to your email signature.
Start tweeting
Daily tweets are part of my online business strategy. I have also connected my blog with Twitter so that all my posts are automatically tweeted.
Wayne is a master at c
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