subject: How to Design a Site to Facilitate Multiple Interactivity [print this page] How to Design a Site to Facilitate Multiple Interactivity
Things have really changed with technology and advancement of it and the advent of new and advanced features. Among the things that have changed is a website. You see initially, a website was created as a way of advertising a website online. After a while, a website changed to become a very important promotion and marketing tool where webmasters could advertise their services and products and promote them online.
Today, a website is used not only for advertisement and promotion but as a very effective platform for interactivity between the business and the customers. There is no website today that is single-user; most websites today are very interactive in nature, where the interaction takes place through galleries, portfolios, quote generators, visuals, and more importantly, placing the much needed order.
Technology has advanced so much with the changing times and every business is experiencing these drastic changes. Today more than ever before, the feedback that a customer leaves for a business plays a very critical role in making or breaking the business in question. You see initially, interaction was between the customer and the business; today however interaction has also included potential website visitors. Today, potential buyers can search for information about the products and services being offered by the company so they can be able to make an informed decision. If the reviews left by previous users are not so good, then you should count that as lost business for you. On the flip side of the coin, if the reviews are good, then you can be able to convert the visitors into regular customers.
If you find that some of your visitors have left a negative comment regarding your service or product, you should take that as a godsend opportunity to improve the quality of what you have on offer. With that being said, here are some suggestions to help you design a very interactive website that will facilitate interactivity for all parties involved.
- Integrate an online chat where you can be able to interact on a one-on-one basis with your customers.
- You should add a forum on your website or even a blog (which needs to be updated on a regular basis for fresh content). A blog or forum provides your visitors with an opportunity to interact with you and with each other. This presents a great opportunity since in their interaction you can be able to gather what people out there are saying about your services or products. One thing though, you should ensure you are updating the blog and forum with topics that are of interest to your target audience.
If you don't know how to go about it, leave the work to the professionals. A professional web designer is trained and experienced enough to make your website as interactive as you expect it to be.
