subject: Are You Familiar with Email Marketing? [print this page] Are You Familiar with Email Marketing? Are You Familiar with Email Marketing?
We are firm believers in having more then one way to drive traffic to you website. Think about it, if you are only using one method you aren't takingmassive action and that will get you no where in this industry. You must come at internet marketing like a Spartan, ready to kill with no regard to what lies ahead not literally though lol. So e mail marketing is one great approach to getting traffic and future prospects. Email marketing is a form of direct marketing which uses electronic mail as a means of communicating commercial or fundraising messages to an audience. In its broadest sense, every e-mail sent to a potential or current customer could be considered e-mail marketing.
Email marketing is used to:
* send e-mails with the purpose of enhancing the relationship of a merchant with its current or previous customers and to encourage customer loyalty and repeat business
* send e-mails with the purpose of acquiring new customers or convincing current customers to purchase something immediately
* sending e-mails over the Internet, as e-mail did and does exist outside the Internet
Autoresponders are very useful marketing tools that can be used in many ways, and for different reasons. They can be used at your technical support email address to tell your users that you have received their message and will get back to them soon. Messages via email marketing are important because it reassures your customers that their support request has arrived at its destination and will be attended to when you are available. They also can be used to send prospective customers information like the price list of your products, your frequently asked questions and other fixed information. People emailing that address will automatically get that message in reply.
Without email marketing, you have no way to contact your list.
Without a list, you don't have a career! We know you've heard the phrase the money's in the list" by now. So of course you have to use an autoresponder such asGet Response orAweber to grow and manage your list. If you already have an autoresponder, congratulations, you're ahead of the game, and that's always a plus! Utilize email marketing today!
