subject: The Great MLM Myth [print this page] The Great MLM Myth The Great MLM Myth
MLM or multilevel marketing as it is also known as been around for a long time now and if you have ever had only a passing interest in working from home you are sure to have come across it in some form or another. For the uninitiated, MLM utilises the principle of leverage where you bring others in to increase sales and they also in turn do exactly the same. The popular MLM business model is one of an exponentially increasing number of associates or "downline" that build sales into infinity. Sounds absolutely amazing doesn't it? However for most would be internet marketers the reality is a pale shadow of the MLM dream.
Don't misunderstand however many experts have and still do make huge amounts of money with MLM business opportunities. These are the industries heavy hitters and internet marketing guru's who have found the key that unlocks internet success. The sad truth is that (according to many sources) ninety five percent of those that start an online business never earn a single dime from it and what's worse is that many of those also lose varying amounts of money before eventually giving up. So you may well be asking yourself why on earth you should bother with MLM or internet marketing businesses at all?
The good news is that if you are prepared to suffer a little instruction and do things at your own pace there are ways to make online business work for you. The actual principle upon which MLM and network marketing businesses are based is in fact rather sound. The problem is that a surprisingly large number of people still think that they are get rich quick schemes that will require virtually no effort or expense on their part. Apart from this many people with personal debt problems are lured by false promises of earning thousands of dollars a month by investing a few bucks. Forget all that! Like any bricks and mortar business in the real world online businesses need work and at least some financial input.
Success through internet marketing and MLM lies in understanding the very nature of this beast. It's about people helping one another. Just as the person selling the idea to you relies upon your efforts to earn for them you in turn should be seeking something from them too. MLM is just a tried and tested system of selling products or services but the bottom line is that you still have to market them one way or another. Once you get your head around this you can focus on the how's and whys of getting whatever you are selling under peoples noses.
The best way to save yourself from the hellishly steep learning curves involved in online business is to leverage someone else's experience. Driven by the need to enlist people into their business that will actually produce long tern results many MLM experts are finally passing on their knowledge to their downlines. The easiest way for them to do this is with an online business building system. The best of these programs not only give advice but come tailor made and complete with everything a would be affiliate needs to succeed online with MLM. So before you sign up to anything find out how much your sponsor is prepared to support you and better still chose one with an online business building system.
