subject: Sublminal Programming in Advertising [print this page] Sublminal Programming in Advertising Sublminal Programming in Advertising
Subliminal messages are real and they have equally real effects on people's actions and behavior. Our subconscious immediately picks up the subliminal messages, and influences people's actions and decisions.
Subconscious stimulus by single words is well known to be effective in changing human behavior or emotions. Psychologists and scientists have been aware of the positive benefits of subliminal messages and used it to improve motivation in business and sports.
Subliminal messages are now used for a lot of purposes, self help, self healing, and personal development. But more and more companies are coming out with advertisements that people claim contain subliminal messages.
Subliminal programming in advertising works this way: Reinforces desires and thoughts that already exist in the person's mind. Thus, advertisers are said to use desires that are commonly shared by all people.
The use of a subliminal message in advertising is simply an added reinforcement for the ads. Take the example, cola ads. Cola was once accused of using subliminal messages by placing explicit images hidden in the ice cubes of a print ad. Another one was a supposed but not very obvious outline of a woman's body formed by ice on top of a Cola can.
Take a moment to think about the commercial advertising. If you see a product and the next thing that come to our brain is the price of the product. Let's say the product price is $30 but for the next few minutes the price is $15. Not only that, if we make a phone call right now and use a credit card, we can get two for the price of one, the brain immediately receives this message as 'buy one get one free'!
Not only is it very easy to see the effect of subliminal messaging on our lives, but also how easily and effectively we can be positively or negatively affected by it. For any individual interested in inducing positive commands in their subconscious mind, then subliminal messaging cds can be of great effect.
But whatever your views on subliminal messaging, it has in fact been around for some time.
Many experiments were performed, with mixed results, but the general overview is that subliminal messages are effective.
