subject: Niche Marketing - What Are The 3 Most Common Types Of Digital Downloadable Info Products? [print this page] Niche Marketing - What Are The 3 Most Common Types Of Digital Downloadable Info Products?
By offering digital downloadable info products instead of physical products, such internet business will only require a minimal start-up cost. There is no need to splash a big sum of money to buy in or produce physical products, but instead to just prepare an info product that is readily downloadable to your customers.
In terms of the info-product offered by online niche marketers, it could be broadly categorized into three types: E-book, Audio and Video course. These three info-products are different in terms of learning effectiveness and perceived value. Here, I am providing an article to clearly provide the definitions and explanations for each of the three info-products.
E-book
Electronic book (E-book) is a text and image-based electronic publication and is readable on computers and other portable reader devices. The common format of an E-book is in the PDF format which is easily accessible and downloadable without much hassle.
It normally takes a longer period of time comparatively to write and produce an E-book as there are lots of phrasing, paragraphing and editing to be done. Another drawback is that E-book is recognised as the lowest valued info product among the three types.
Audio Course
Audio course is a sound and audio-based electronic material that is playable on computers, radio, iPod and other portable audio players. The more common formats of an Audio course is in the mp3, wma and wav format, which are easily accessible and downloadable (slightly longer download time due to file size).
Generally, the time and effort to record and produce an Audio course is much shorter as compared to the production of an E-book. Apart from practising and post-recording editing, your Audio course info product is basically done upon completion of recording. It is wise to attach the script of your Audio course which resembles an E-book as it will strongly add the perceived value.
Video Course
Video course is an audio and graphical based electronic product that is easily accessible and downloadable (longer download time due to nature of the file size). The more common formats of Video courses are in the mpg, wmv and avi formats.
A video course can be produced by either recording a video of an individual presenting a subject or by composing Powerpoint slides with an audio recording. The work and input for producing a Video course is less than E-book but slightly more compared to the production of an Audio course. The perceived value of your info-product will be elevated by attaching the script of your Video course.
Conclusion
I do hope this article had been useful to you and will spark your interest to join the proven online money-making industry with Internet niche marketing. Feel free to follow my other articles to learn more about Internet niche marketing in whole.
